Meta Ads Growth Specialist - Paid Social

Lever, Inc.; Chile; A distancia; CLP 18.000.000 - 30.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote full-time working arrangement

Competitive base salary

Performance-based bonus opportunities

Dedicated AI token budget and access

Mentoring and coaching

Descripción de la vacante

Lever, Inc. in Chile is seeking a hands-on Paid Social / Meta Ads Specialist to drive customer acquisition via Meta Ads on Facebook and Instagram, owning campaigns end-to-end from audience strategy to landing page optimization and conversion tracking.

You'll collaborate with marketing, sales, product, and creative teams, use AI-assisted workflows to accelerate testing, and focus on high-intent outcomes such as leads, demos, appointments, and free trials while maintaining consistent messaging and

Formación

• 3+ years hands-on experience managing Meta Ads campaigns on Facebook and Instagram.
• Experience managing real advertising budgets toward measurable conversions.
• Proven lead generation, appointment booking, demo, signup, or trial conversion experience.
• Strong Meta campaign structures, audience targeting, retargeting, lookalike audiences, and exclusion strategies.
• Creative testing capabilities and copywriting for landing pages.
• Familiarity with analytics and tracking tools (GA, GTM) and Meta Pixel/Conversions API.
• Excellent English communication and independent, proactive work style.
• Preference for SaaS/tech or B2B high-intent funnels.
• CRM/marketing automation familiarity (HubSpot, GHL).

Responsabilidades

• Own and execute Meta Ads strategies across Facebook and Instagram, from planning to scaling.
• Build campaigns focused on high‑intent events: leads, demos, trials.
• Develop audience strategies using targeting, lookalikes, retargeting, and funnel segmentation.
• Manage budgets and pacing aligned with lead quality and outcomes.
• Develop and test multiple creative concepts, messaging angles, hooks, formats, and ad copy.
• Use AI tools to accelerate creative production, research, copy development, and testing.
• Collaborate with designers for additional creative support.
• Establish structured creative testing frameworks and apply learnings.
• Own or support landing pages for paid campaigns and conversions.
• Use AI-assisted workflows to improve landing page copy and conversion.
• Maintain consistent messaging across ads, landing pages, forms, and booking flows.
• Implement and maintain Meta Pixel, Conversion API, and conversion events.
• Work with analytics to maintain reliable attribution and event quality.
• Monitor and optimize KPIs: CPA, CPL, ROAS where applicable.
• Identify funnel drop-offs and recommend improvements.
• Prepare performance reports with insights and next steps.
• Collaborate with Product, Sales, Customer Success, Marketing to align campaigns.
• Stay current with Meta Ads updates and AI tools for faster testing.

Conocimientos

Meta Ads management

Creative testing

Analytical skills

Budget management

Campaign reporting

English communication

Ownership and initiative

Herramientas

HubSpot

GHL

Google Analytics

Google Tag Manager

ChatGPT

Claude

Higgsfield

Descripción del empleo

Lever, Inc. in Chile is seeking a hands-on Paid Social / Meta Ads Specialist to drive customer acquisition via Meta Ads on Facebook and Instagram, owning campaigns end-to-end from audience strategy to landing page optimization and conversion tracking.

You'll collaborate with marketing, sales, product, and creative teams, use AI-assisted workflows to accelerate testing, and focus on high-intent outcomes such as leads, demos, appointments, and free trials while maintaining consistent messaging and