Customer Marketing Activation Manager

Essity AB; Santiago; Presencial; CLP 20.000.000 - 40.000.000; Jornada completa

Descripción de la vacante

A leading hygiene product company is looking for a Customer Marketing Activation Manager for Chile and Argentina. You will execute marketing strategies, collaborate with various teams, and manage key stakeholders to drive business growth. Candidates should have a background in Marketing or Business Administration, experience in B2B environments, and strong analytical skills. This role offers the opportunity to make impact in a collaborative environment.

Formación

• Experience in a B2B commercial area.
• Knowledge of market measurement and consumer research.
• Ability to manage key external stakeholders.

Responsabilidades

• Execute the customer marketing strategy in Chile and Argentina.
• Work closely with Latam marketing teams to implement strategies.
• Manage key external stakeholders such as trade marketing agencies.

Conocimientos

Marketing knowledge

Project management

Sales experience

Analytical skills

Educación

Professional in Marketing, Business Administration, or related areas

Descripción del empleo

Essity B 245.8 (+2.1 SEK) on 01-Oct-2025 17:29

For the Professional Hygiene business in South Latam, we are seeking a new member of the customer marketing team. The Customer Marketing Activation Manager for Chile and Argentina will be responsible for executing the customer marketing strategy, in addition to working closely with the regional product marketing, digital, sustainability, communications, and CMU departments to support the local implementation of marketing strategies.

What You Will Do

Responsible for executing the customer marketing strategy in Chile and Argentina.

Works closely with Latam marketing teams (Product, Comms, Digital, CMU) to support the implementation of the region's marketing strategies.

Plans and executes, under the guidelines of regional marketing, the launch of innovations in the countries under its responsibility.

Works alongside the sales force to support the development of key distributors.

Manage key external stakeholders (e.g. trade marketing agencies, production material suppliers)

Proposes activities that seek to contribute to sales growth and business profitability, such as sales contests, promotions, and point-of-sale activations.

Constantly reviews the product portfolio to propose the development of new local initiatives together with product and innovation teams.

Propose and execute activities to improve sales, profitability, and product mix for relevant clients.

Works alongside the commercial excellence team to support the execution of the training plan for the internal and external sales force.

Plans and execute promotional activities such as trade fairs and others.

Who You Are

Professional in Marketing, Business Administration, Industrial Engineering, or related areas.

Experience in a B2B commercial area. Sales experience is a plus.

Knowledge of marketing, project management, finance, sales channels, brand development, commercial, market measurement, consumer research and analytical skills.

What We Can Offer You

Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us

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