Luxury Brand Media Strategy Lead (Remote-Friendly)

WPP Media Limited; Lausanne; Hybrid; CHF 120,000 - 160,000; Full time

Benefits offered by this job

Regular remote work day

26 days paid leave + 4 compensation or

Health benefits

Career development

Team events

Diversity & equal opportunities

Job summary

WPP Media in Lausanne seeks a Senior Manager Client Media on a fixed-term contract to lead campaign strategy for a world-renowned luxury brand. You will serve as the primary strategic advisor to the client, translating briefs into innovative, omnichannel media solutions, and coordinating with activation teams.

You will orchestrate audience journeys, ensure strategic excellence from concept to execution, and collaborate across Digital, Social, Print, and OOH.

Qualifications

• Five+ years of proven experience in campaign strategy, media consulting, or account management.
• Experience driving strategic initiatives for multinational luxury brand accounts.

Responsibilities

• Campaign Strategy Leadership: Drive high-level media and communications strategies for a premier luxury brand.
• Client Partnership & Advisory: Act as primary sparring partner for strategic inquiries and presentations.
• Audience Journey & Messaging Architecture: Define journeys and narratives for priority target groups.
• Integrated Cross-Channel Planning: Design strategies across Digital, Social, Search, Print, and OOH.
• Specialist Briefing & Implementation: Translate concepts into briefs for activation teams.
• Measurement & KPI Frameworks: Define KPIs and measure campaign effectiveness.

Skills

Strategic Agency Background

Luxury & Global Client Expertise

Omnichannel Media Acumen

Storytelling & Presentation Skills

Relationship & Partner Management

Language Proficiency

Job description

WPP Media in Lausanne seeks a Senior Manager Client Media on a fixed-term contract to lead campaign strategy for a world-renowned luxury brand. You will serve as the primary strategic advisor to the client, translating briefs into innovative, omnichannel media solutions, and coordinating with activation teams.

You will orchestrate audience journeys, ensure strategic excellence from concept to execution, and collaborate across Digital, Social, Print, and OOH.