German Digital Marketing Specialist — Lisbon Hybrid

Cross Border Talents; Zürich; Hybrid; CHF 26,000 - 42,000; Full time

Benefits offered by this job

Relocation package

Real estate support

Job summary

Cross Border Talents in Lisbon seeks a digital marketing professional fluent in German to optimize campaigns across Search, GSN, Mobile, and Video. You will build keyword packs, bid strategies, and budgets, and analyze performance to drive client results.

The role combines independent work with collaboration in a dynamic B2B environment and offers relocation support for candidates joining from outside Portugal, plus a friendly, creative team and ongoing professional development.

Qualifications

• Native or fluent German (written & spoken).
• English proficiency at least B2 level.
• 1–2 years of digital marketing experience.
• Experience in a B2B environment and online advertising tools (e.g. AdWords).
• Google Ads Search certification is a plus.
• Strong MS Office skills, especially Excel.
• Tech-savvy with a keen interest in digital marketing trends.
• Strong analytical thinking and attention to detail.
• Ability to work independently and collaboratively in a team.

Responsibilities

• Build and implement optimisation solutions for high-value advertising clients
• Create keyword packs, bid strategies, and budget recommendations
• Analyse performance data at account and campaign level
• Prepare reports to support and improve optimisation strategies
• Apply optimisation techniques aligned with customer goals across Search, GSN, Mobile, and Video
• Identify growth and sales opportunities within client accounts
• Maintain a strong understanding of internal processes and policies
• Show innovation and initiative in improving operational performance

Skills

German language

English proficiency

Digital marketing

Analytical thinking

Attention to detail

Independent & team

MS Excel

Tools

Google Ads

AdWords

Job description

Cross Border Talents in Lisbon seeks a digital marketing professional fluent in German to optimize campaigns across Search, GSN, Mobile, and Video. You will build keyword packs, bid strategies, and budgets, and analyze performance to drive client results.

The role combines independent work with collaboration in a dynamic B2B environment and offers relocation support for candidates joining from outside Portugal, plus a friendly, creative team and ongoing professional development.