EU Senior Marketing Leader – Specimen Management & Growth

Becton Dickinson

Eysins

Vor Ort

CHF 146.000 - 233.000

Vollzeit

14 Tage+
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Zusammenfassung

Becton Dickinson in Vaud, Switzerland seeks an experienced European Senior Marketing Manager to lead regional marketing strategy for the Specimen Management portfolio. You will partner with global, regional and country teams to drive growth through innovation and robust launch planning.

You will develop regional campaigns, manage three EU Product Managers, and ensure marketing excellence across omnichannel initiatives, with a focus on GTM, pricing and market access in a matrix organization.

Qualifikationen

  • 10+ years of business/marketing experience in life sciences/medical device
  • 5+ years in product and/or marketing management
  • Bachelor’s degree or MBA/postgraduate marketing
  • Strong marketing acumen and leadership experience

Aufgaben

  • Lead regional marketing strategy for Europe Specimen Management across multiple geographies
  • Develop talent and coaching for three EU Product Managers
  • Ensure compliant downstream marketing and launch excellence with global and regional teams
  • Drive GTM strategy, pricing, and market access in collaboration with commercial teams
  • Leverage omnichannel insights to build regional campaigns and brand assets

Kenntnisse

Marketing leadership
Strategic marketing
Product management
Team leadership
Cross-functional collaboration

Ausbildung

Bachelor's degree
MBA or postgraduate marketing

Jobbeschreibung

Becton Dickinson in Vaud, Switzerland seeks an experienced European Senior Marketing Manager to lead regional marketing strategy for the Specimen Management portfolio. You will partner with global, regional and country teams to drive growth through innovation and robust launch planning.

You will develop regional campaigns, manage three EU Product Managers, and ensure marketing excellence across omnichannel initiatives, with a focus on GTM, pricing and market access in a matrix organization.

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