EMEA Trade Marketing Specialist

VFCorporation; Kreis Stabio; Hybrid; CHF 90.000 - 120.000; Vollzeit

Zusammenfassung

Altra Running is seeking a Specialist, Trade Marketing to lead the planning and execution of trade marketing investments across EMEA, elevating the brand in-store and online. The role partners with regional sales and global teams to deliver effective retailer activation and compelling marketing assets.

You will manage budgets, collaborate with agencies, and develop retailer toolkits to drive awareness, consideration and sell-through at the point of purchase.

Qualifikationen

• Strong understanding of wholesale retail environments and trade marketing.
• Knowledge of shopper marketing and POS activation.
• Experience creating retail marketing toolkits for physical and digital channels.

Aufgaben

• Plan and invest in trade marketing across EMEA with regional sales.
• Develop and adapt retail marketing toolkits for regional needs.
• Collaborate with agencies and production partners on retail assets.
• Educate retailers and support sales through materials.

Kenntnisse

Wholesale knowledge

Retail marketing

Toolkit creation

Visual merchandising

Activation planning

Budget management

Project management

Communication

Analytics

Jobbeschreibung

Altra Running is seeking a Specialist, Trade Marketing to lead the planning and execution of trade marketing investments across EMEA, elevating the brand in-store and online. The role partners with regional sales and global teams to deliver effective retailer activation and compelling marketing assets.

You will manage budgets, collaborate with agencies, and develop retailer toolkits to drive awareness, consideration and sell-through at the point of purchase.