Vice President, Product Marketing

Docebo; Toronto; Hybrid; CAD 120,000 - 180,000; Full time

Job summary

Docebo, a rapidly growing SaaS company, seeks a Vice President of Product Marketing to lead its product marketing function. This strategic role involves defining go-to-market strategies, positioning, and messaging for a leading enterprise learning platform. The ideal candidate will have extensive B2B SaaS experience and a track record of driving product adoption and revenue growth.

Benefits

Generous Vacation Policy

Employee Share Purchase Plan

Career progression opportunities

WeWork partnership

Work from Anywhere program

Qualifications

• Proven success in executing high-impact go-to-market strategies.
• Strong executive presence and relationship-building skills.
• Passion for learning and development.

Responsibilities

• Lead global go-to-market strategy and execution.
• Define and evolve platform narrative and messaging.
• Oversee content strategy for product marketing.

Skills

B2B SaaS experience

Market research

Competitive analysis

Product positioning

Cross-functional influence

Strategic thinking

Communication skills

Education

10+ years of product marketing experience

4 years in a leadership role

Job description

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Hey you! Want to work for one of the fastest growing SaaS companies in the world?

We’re building the next generation of learning software that companies like AWS, Netflix, Opentable and L’Oreal rely on to deliver training We believe learning is for everyone, and that we all have something we can learn from each other. We rely on one another to continuously innovate our products and processes to create an exceptional experience for our employees, customers and partners.

Still not sure? We are a culture where values are at the center of everything we do. We also embody what we call the Docebo Heart. We trust our teammates, assume the best of one another, and also hold space for all the differences that make us better.

So what are you waiting for? Apply today! Join 900+ global Docebians and change the way people learn.

Are you ready to be a part of the learning revolution?

About This Opportunity:

Docebo is seeking a strategic, collaborative, and results-oriented Vice President of Product Marketing to lead the evolution of our product marketing function and elevate our position as a category-defining enterprise learning platform. As a key member of the marketing leadership team, this role will define the strategy and structure of product marketing and own the messaging, positioning, pricing, packaging, and product launch strategies across our global team.

The ideal candidate is a proven product marketing leader with deep B2B SaaS experience, exceptional cross-functional influence, and a track record of helping software companies win in competitive markets. You’ll partner closely with Product, Sales, Customer Success, and Marketing to ensure our products are clearly differentiated, effectively launched, and adopted by the right customers.

Hey you! Want to work for one of the fastest growing SaaS companies in the world?

We’re building the next generation of learning software that companies like AWS, Netflix, Opentable and L’Oreal rely on to deliver training We believe learning is for everyone, and that we all have something we can learn from each other. We rely on one another to continuously innovate our products and processes to create an exceptional experience for our employees, customers and partners.

Still not sure? We are a culture where values are at the center of everything we do. We also embody what we call the Docebo Heart. We trust our teammates, assume the best of one another, and also hold space for all the differences that make us better.

So what are you waiting for? Apply today! Join 900+ global Docebians and change the way people learn.

Are you ready to be a part of the learning revolution?

About This Opportunity:

Docebo is seeking a strategic, collaborative, and results-oriented Vice President of Product Marketing to lead the evolution of our product marketing function and elevate our position as a category-defining enterprise learning platform. As a key member of the marketing leadership team, this role will define the strategy and structure of product marketing and own the messaging, positioning, pricing, packaging, and product launch strategies across our global team.

The ideal candidate is a proven product marketing leader with deep B2B SaaS experience, exceptional cross-functional influence, and a track record of helping software companies win in competitive markets. You’ll partner closely with Product, Sales, Customer Success, and Marketing to ensure our products are clearly differentiated, effectively launched, and adopted by the right customers.

Responsibilities:

• Global GTM Strategy & Execution: Help lead the company’s go-to-market planning and execution across five different regions for new products, feature launches, and platform enhancements
• Positioning, Messaging, and Storytelling: Define and evolve our platform narrative, positioning, and messaging frameworks to drive clarity, differentiation, and resonance with target buyers
• Market Intelligence & Competitive Strategy: Own competitive and market intelligence. Lead initiatives that surface customer insights, track competitor moves, and inform product strategy
• Pricing & Packaging: Partner with Product, RevOps, and Finance to shape pricing and packaging strategies that align with buyer value and drive growth across segments
• Enablement & Content Strategy: Oversee content strategy for product marketing, creating value-based sales assets, battlecards, pitch decks, case studies, and more
• Voice of the Market & Analyst Relations: Act as a strategic voice of the customer and market across the business. Lead relationships with industry analysts to influence market perception and amplify our platform vision
• Lead and mentor a high-performing team: Guide and develop a team of product marketing managers, fostering a culture of innovation, collaboration, and excellence
  

Requirements:

• 10+ years of product marketing experience, with at least 4 years in a leadership role within a high-growth SaaS company, ideally in the learning technology or learning and development industry
• Proven success in creating and executing high-impact go-to-market strategies that drive product adoption and revenue growth
• Extensive experience in market research, competitive analysis, and product positioning within a B2B context
• Strong executive presence with the ability to influence and build relationships across all levels of the organization
• A passion for learning and development, with a deep understanding of industry trends, customer needs, and market dynamics
• You are a strategic thinker with a deep understanding of both the big picture and the day-to-day details.
• You excel in driving alignment across teams and have a strong ability to influence senior leadership.
• Your expertise in market research, competitive analysis, and positioning allows you to develop clear, actionable strategies.
• You possess excellent communication skills and a passion for the learning and development space, and you are adept at balancing strategic planning with hands-on execution
• You are also intellectually curious and forward-thinking, with a working knowledge of how AI is transforming enterprise software—including its implications for go-to-market messaging, buyer expectations, and product positioning.
• You’ve either marketed AI-native products or leveraged AI in your own marketing operations, and you’re excited to help Docebo define the future of AI-powered learning
• Willingness to travel up to 20% of the time
  

Benefits & Perks

-Generous Vacation Policy, plus 2 extra floating holidays to use for religious or cultural events that matter to you

-Employee Share Purchase Plan

-Career progression/internal mobility opportunities

-Four employee resource groups to get involved with (the Docebo Women's Alliance, PRIDE, BIDOC, and Green Ambassadors)

-WeWork partnership and “Work from Anywhere” program

Hybrid Office Model

We believe when people are together, they develop deeper relationships and accelerate innovation. Because of this, all Docebo employees worldwide are “hybrid.” We encourage in-person collaboration while supporting work-from-home when employees need dedicated focus time, allowing Docebians to do their best every day. Each team leader is able to decide how often their teams come into the office, considering the needs of the team and the employee’s needs. Our Talent Acquisition team will let you know about the role you are applying for and the hybrid details during the first interview.

About Docebo

Here at Docebo, we power learning experiences for over 3000 customers around the world with our easy-to-use, AI-powered Suite designed to close the enterprise learning loop. We have successfully achieved 2 IPOs (TSX: DCBO & NASDAQ: DCBO), been recognized as a Top SaaS e-learning Solution, and are growing exponentially in the process.

Docebo is a global company with offices in North America, EMEA, APAC and more. Our people believe in six core values, simply defined and manifested in everything we do - Innovation, Simplicity, Accountability, Togetherness, Curiosity, and Impact. If this sounds like you, now is your time to join one of the fastest-growing learning technology companies on the market. Apply today!

Docebo is an Equal Employment Opportunity employer. We are committed to diversity and inclusion in our workforce. All qualified applicants and employees will receive consideration for employment regardless of their race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, citizenship status, age, disability, genetic information, or any other category protected under applicable law.

Any individuals requiring a reasonable accommodation to assist with their job search or application for employment should send an e-mail to recruiting_accommodations

(at) docebo.com. The e-mail should include a description of the requested accommodation and the position you’re applying for or interested in.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Software Development

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