LGM is a national leader in providing warranty, finance, and insurance services to the Canadian automotive industry. Since 1998, LGM has been successfully supplying quality products to Canadian dealerships. Dealer partnerships are complemented with the strong backing and support of their automotive manufacturing brands, which include BMW / MINI, Kia, Mazda, Volvo, Jaguar, Land Rover, Range Rover, Mitsubishi Motors, Polestar, and Motorrad.
Position: Vice President, Product
The Vice President, Product (VP, Product) is a visionary leader responsible for overseeing the entire product lifecycle—from ideation to execution—driving product growth, customer satisfaction, and market competitiveness. Your strategic insights will shape data-driven decision-making and leverage our cutting-edge technical capabilities to enhance our product offerings.
This role requires a deep understanding of the warranty and insurance industry, including underwriting, claims, distribution, and regulatory compliance. The VP, Product will collaborate with cross-functional teams, including sales, legal, finance, actuarial, marketing, technology, and insurance partners, to develop highly competitive products that meet the evolving needs of our customers (OEMs, Dealers, and Consumers) while contributing to LGM’s strategic growth goals.
The VP, Product leads a team of product managers, fostering a culture of innovation, service excellence, and rigorous execution to deliver successful product releases. This is a pivotal role in driving LGM’s strategic vision.
The VP, Product provides profitable product innovation and market strategies essential for advancing LGM’s strategic goals. In response to the company’s continued growth, transformation, and success, the VP will engage in multi-directional dialogue with OEMs, insurance partners, and the market to lead the management, development, and enhancement of existing and new product lines. The role ensures that product managers and specialists collaborate effectively across functions to achieve rapid product releases.
The Work:
- Lead and define the product strategy for warranty and insurance products (60+ variations), ensuring alignment with business objectives, regulatory compliance, and market demands.
- Oversee the entire product lifecycle, from ideation and development to execution, delivering innovative products that drive growth and meet customer needs.
- Spearhead new product development and optimize existing offerings.
- Establish and communicate product strategies throughout the organization and with key partners.
- Support pricing strategies and competitive positioning for products.
- Lead product development and go-to-market initiatives to drive revenue, market competitiveness, and customer satisfaction.
- Foster a culture of innovation and excellence, managing and mentoring a team of 5-10 product managers.
Cross-functional Collaboration & Stakeholder Engagement
- Collaborate with sales, legal, finance, actuarial, marketing, technology, and claims to ensure seamless product development and rapid releases.
- Maintain relationships with external stakeholders like insurance partners, OEMs, and dealers to gather insights and guide product development.
- Engage with stakeholders to align products with market trends, customer expectations, and regulations.
- Coordinate with the project management office for product releases.
- Analyze market trends, customer insights, and competitive intelligence to inform decisions.
- Gather and analyze data on industry trends, OEMs, dealers, and consumers to ensure product-market fit.
- Continuously evaluate market and emerging trends.
Product Lifecycle Management & Process Improvement
- Manage the product lifecycle from concept to phase-out.
- Implement processes, policies, and standards for lifecycle management.
- Ensure regulatory compliance and risk management.
- Utilize project management practices for successful product launches.
Team Development & Performance Metrics
- Develop KPIs to measure product success.
- Lead, mentor, and build a high-performing team, fostering innovation and customer satisfaction.
Financial & Budget Management
- Develop and manage budgets for product management, aligning with strategic goals.
- Gather consumer insights and provide updates on market trends.
- Meet with OEMs, dealers, and insurance providers to understand market needs and drive innovation.
Self-Management & Leadership Skills:
- Navigate diverse environments with political astuteness.
- Use industry insights to drive business objectives.
- Facilitate group discussions and build consensus.
- Coach and develop others.
- Work effectively with stakeholders and influence outcomes.
- Develop high-performing teams and future leaders.
- Lead innovation and change initiatives.
- Assess opportunities and execute strategies.
Required Skills & Experience:
- Proven success in product management and strategy within insurance and financial services.
- Expertise in underwriting, claims, distribution, compliance, and digital transformation.
- Experience launching and scaling insurance products.
- Strong project management skills managing multiple projects.
- Leadership, coaching, and team-building abilities.
- Proficiency with technology to innovate products.
- Excellent communication skills.
Education & Experience:
- University degree (MBA, Marketing, Commerce, or Design preferred).
- 10+ years in product development, risk, and underwriting.
- 5+ years as a senior leader.
- Experience in insurance and/or financial industry (automotive experience is a plus).
- Chartered Insurance Professional (CIP) or similar license.
Compensation & Benefits:
- Salary: $160,000 - $195,000
- Group RRSP, performance bonus, health benefits, education sponsorship, community service days, birthday off, vehicle rebate (up to $400/month).
- Hybrid role.
If you are a visionary leader who thrives on innovation, collaboration, and driving strategic growth, we invite you to apply for the Vice President, Product role at LGM.
Join us in shaping the future of the automotive insurance and warranty industry!