Territory Sales Manager (Pet) - Western Canada

General Mills; Vancouver; On-site; CAD 70,000 - 95,000; Full time

Job summary

A leading company in consumer-packaged goods is seeking a Territory Sales Manager based in Vancouver, BC. The role involves managing retail relationships, executing market strategies, and driving business growth for Blue Buffalo in the region. Candidates should have at least 3 years of sales experience and strong analytical and communication skills, alongside a passion for pets. This position offers the opportunity to work within a dynamic environment focused on innovation and growth.

Qualifications

• 3+ years’ selling experience in consumer-packaged goods, preferably in the pet channel.
• Must be proactive, results-oriented and able to analyze data.
• Strong communication skills and the ability to multitask.

Responsibilities

• Manage day-to-day business and develop the market strategy for Blue Buffalo in Western Canada.
• Establish relationships with retailers and strategize to drive sales.
• Analyze market performance and recommend promotional strategies.

Skills

Sales experience

Analytical skills

Communication skills

Negotiation skills

Customer relationship management

Education

Bachelor’s degree

Tools

Microsoft Excel

Microsoft PowerPoint

Salesforce

Job description

The Territory Sales Manager for Western Canada, based in Vancouver, BC will be responsible for executing the go to market strategy and managing the day-to-day business between Blue Buffalo and Pet Retailers within the region. They will be tasked to managing current Neighborhood Pet & Pet Specialty base business in addition to developing other market channels through executing initiatives to drive sustainable growth through education, innovation, promotions, and marketing campaigns. Another facet of the role will be to identify new business opportunities and develop execution plans to launch within the region.

RESPONSIBILITIES

EXECUTIONAL EXCELLENCE

• Provide a disciplined, comprehensive approach to servicing a customer base with a high level of quality and professionalism
• Establish a regular call cycle with all active retailers and explore opportunities to drive the business
• Develop and maintain strategic relationships with internal and external partners
• Work in tandem with other functions at BLUE to help execute important company initiatives and to service accounts
• Budget, plan and track promotional events with accounts to meet company’s volume goals and objectives
• Identify new opportunities in British Columbia/Western Canada and present plans on how BLUE can win with them!
• Present innovative solutions, items and rollout plans in a timely fashion that meet the accounts’ needs and company objectives

PROBLEM SOLVING & ANALYTICS

• Analyze and summarize market activity and sales trends from your area of responsibility back to the BLUE Business
• Integrate customer data and knowledge of BLUE Buffalo’s strategies to make promotional and assortment recommendations

MINIMUM QUALIFICATIONS

• 3+ years’ selling experience in consumer-packaged goods (preferably in pet channel)
• Must be proactive and results oriented
• Openness to supporting and building all market channels
• Must be able to analyze data and extrapolate insights that translate into results
• Ability to multitask and thrive in a fast pace growing business environment
• Ability to work in team setting and display excellent communication skills and interpersonal qualities
• Strong negotiation skills, with ability to follow-through
• Able to travel daily within territory and up to 50% overnight travel including some weekend work for retailer and consumer events
• Available to attend Company meetings, Team meetings, and National Trade shows/other events when required
• Must be able to lift 30lbs
• Proficient in software packages (Microsoft Excel, PowerPoint and Salesforce experience is an additional asset)
• Must be a Pet enthusiast!

PREFERRED QUALIFICATIONS

• Experience selling across multiple channels preferred
• Strong sales, planning, organization and display excellent communication skills and interpersonal qualities
• Proficient in iPad and computer skills
• Preferred location Vancouver, BC Canada area
• B2B in the Pet Industry preferred with experience working with distributor partners
• Bachelor’s degree preferred

COMPANY OVERVIEW

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together.Because becoming the undisputed leader in food means surroundingourselves with peoplewho are hungry for what’s next.

The Territory Sales Manager for Western Canada, based in Vancouver, BC will be responsible for executing the go to market strategy and managing the day-to-day business between Blue Buffalo and Pet Retailers within the region. They will be tasked to managing current Neighborhood Pet & Pet Specialty base business in addition to developing other market channels through executing initiatives to drive sustainable growth through education, innovation, promotions, and marketing campaigns. Another facet of the role will be to identify new business opportunities and develop execution plans to launch within the region.

RESPONSIBILITIES

EXECUTIONAL EXCELLENCE

• Provide a disciplined, comprehensive approach to servicing a customer base with a high level of quality and professionalism
• Establish a regular call cycle with all active retailers and explore opportunities to drive the business
• Develop and maintain strategic relationships with internal and external partners
• Work in tandem with other functions at BLUE to help execute important company initiatives and to service accounts
• Budget, plan and track promotional events with accounts to meet company’s volume goals and objectives
• Identify new opportunities in British Columbia/Western Canada and present plans on how BLUE can win with them!
• Present innovative solutions, items and rollout plans in a timely fashion that meet the accounts’ needs and company objectives

PROBLEM SOLVING & ANALYTICS

• Analyze and summarize market activity and sales trends from your area of responsibility back to the BLUE Business
• Integrate customer data and knowledge of BLUE Buffalo’s strategies to make promotional and assortment recommendations

MINIMUM QUALIFICATIONS

• 3+ years’ selling experience in consumer-packaged goods (preferably in pet channel)
• Must be proactive and results oriented
• Openness to supporting and building all market channels
• Must be able to analyze data and extrapolate insights that translate into results
• Ability to multitask and thrive in a fast pace growing business environment
• Ability to work in team setting and display excellent communication skills and interpersonal qualities
• Strong negotiation skills, with ability to follow-through
• Able to travel daily within territory and up to 50% overnight travel including some weekend work for retailer and consumer events
• Available to attend Company meetings, Team meetings, and National Trade shows/other events when required
• Must be able to lift 30lbs
• Proficient in software packages (Microsoft Excel, PowerPoint and Salesforce experience is an additional asset)
• Must be a Pet enthusiast!

PREFERRED QUALIFICATIONS

• Experience selling across multiple channels preferred
• Strong sales, planning, organization and display excellent communication skills and interpersonal qualities
• Proficient in iPad and computer skills
• Preferred location Vancouver, BC Canada area
• B2B in the Pet Industry preferred with experience working with distributor partners
• Bachelor’s degree preferred