Territory Sales Manager: Cannabis

Marler & Associates Search
Canada
CAD 65,000 - 75,000
Job description

Locations:

  • Vancouver Island
  • East Vancouver/Fraser Valley
  • Downtown Vancouver, Sea to Sky
  • GTA East
  • Central Alberta
  • Manitoba

Main Purpose of the Job:

To represent our client’s education and distribution, and the company’s licensed producers’ brands to retail stores in an assigned territory. Your primary responsibilities will be, but not limited to, growing brand distribution, educating budtenders, and influencing stores to sell and promote our brands by way of building displays and engaging with store staff.

Reports to: Regional Sales Manager

Direct Reports: None

Duties and Responsibilities:

The role entails the following:

  • Management of and oversight for all licensed retail cannabis dispensaries and chains in their region.
  • Daily, weekly, and monthly administrative tasks for territory management.
  • Develop and implement strategic sales plans in your designated territory to attain your assigned targets and overall company goals and initiatives.
  • Achieve 100% call coverage per month, achieving/exceeding an average of 8 calls per day.
  • Responsible for all accounts in designated Territory/Region and work with sales management to develop overall sales strategies and improve distribution of product within set accounts.
  • Utilizing structured selling to increase distribution, market share, and brand awareness in assigned territory.
  • Follow priorities and directives provided by the Regional Manager to ensure support of supplier brands, sales goals/projections, and support in securing additional market share through an effective selling approach.
  • Meet with key decision-makers, assisting sales consultants with maintaining relationships and negotiating and closing deals.
  • Responsible for retail and personal inventory management in Territory/Region.
  • Utilize provided budgets while adhering to timely and accurate completion of all expense procedures and reporting.
  • Prepare monthly sales reports showing sales volume, risks, and opportunities in assigned territories.
  • Accurate and timely completion of all SalesForce administrative tasks, including logging visits, distribution, activities, displays, updated account information, and retail communications.
  • Execute marketing assets and displays in stores.
  • Overall punctuality in getting required reports/requested material to the Manager.
  • Follow monthly route planning guidelines and timelines for completion.
  • Set route plans, customer classifications, and customized sales strategies for stores in your assigned territory to grow your business.
  • Provide insights to the regional manager and the sales team based on feedback from customers and insights from retail sales data.
  • Achieve listings of products represented by GH to grow overall distribution and GH share in each licensed store.
  • Facilitate and build strong relationships with retail owners, managers, and buyers along with customer service staff at those retail store outlets.
  • Keep pertinent retail store level staff aware of upcoming events, products, promotions, and news concerning any GH products.
  • Train and educate staff on all products, adhering to the frequency cadence guidelines.
  • Influence decision-makers with the goal of getting incremental case orders, displays, and listings.
  • Achieve and influence retailer staff pick selections to help them sell and promote our brands.
  • Provide positive (and negative) feedback received from retail staff on products to assist with growing market share.

Qualifications:

  • Must be over the age of 19 years.
  • Hold a valid and clean driver’s license within the province/territory employed.
  • A reliable private, insured vehicle for daily use to visit stores in the assigned territory.
  • Possess or be willing to obtain the appropriate provincial license or certification required to sell and market cannabis products.
  • Clean criminal record.

Preferred Qualifications:

  • Previous selling experience – 2+ years.
  • Knowledge & understanding of cannabis.

Working Conditions:

The majority of your job will be spent in the field in your territory, visiting stores within your territory, maintaining the minimum required call cadence, currently at an average of eight calls per day.

Hours are 9:00 am – 5:00 pm Monday – Friday, and you are expected to be working in the field throughout the designated hours. The working schedule may change depending on business requirements. Due to the nature of the company operating across the country, availability during non-business hours will be required from time to time to accommodate the different time zones for out-of-province meetings and/or events.

Physical Requirements:

  • You will be expected to be in and out of your vehicle as you visit customer accounts, providing educational guidance to budtenders and putting out various marketing display materials where applicable.
  • Occasionally, you may have to lift a box of product or activation supplies which weigh up to approximately 20 lbs.

Compensation:

  • Base: $65,000
  • Car allowance: $6,000
  • Internet allowance: $600
  • Bonus: 20%
  • Company phone
  • Health benefits coverage after 3 months
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