Strategist

Cossette; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Benefits offered by this job

Hybrid work model

Generous vacation 3 weeks + 1 extra

Agency summer days

Modern coworking spaces

Pets allowed

Job summary

Cossette is seeking a strategist to craft compelling strategies that inspire creative teams and unlock new avenues for creativity. You will bridge creative and business leadership, develop focused briefs, and leverage AI to analyze market dynamics and audience behavior.

The role emphasizes collaboration across strategy, business leadership, and creative communities. The ideal candidate has 2+ years in strategic roles in an agency setting, with proven ability to build insights and plan comms

Qualifications

• 2+ years of experience in strategic roles within an agency or related environment.
• Experience integrating AI and emerging technologies to improve strategy output.
• Ability to build insights, brand strategy, and comms planning in a fast-paced agency.
• Understanding of the creative development process in an agency.
• Strong communication and presentation skills to maintain cross-team relationships.
• Curiosity and openness to learn about trends relevant to client opportunities.

Responsibilities

• Creative Contribution: bridge between creative and business leadership to shape strategic narratives.
• Strategic Planning: independently develop actionable insights and briefs aligned with the strategy.
• Research & Analysis: analyze research to identify relevant consumer, cultural and industry insights.
• Innovation: apply AI-powered analysis to inform strategy and creative decisions.
• Cross-Functional Collaboration: align strategy with agency processes and team priorities.
• Client Collaboration: understand client priorities within the bigger picture.

Skills

Strategy experience

AI integration

Brand strategy

Comms planning

Experience design

Presentation skills

Job description

imagi(nation)

We’re bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Our entrepreneurial spirit and passion drives us to find new paths for some of the most recognized brands in the world. We act locally for global impact. We take risks. We empower. We go beyond.

To those who won’t settle for the expected—you’ve found your crew.

As a strategist, you bring original, compelling thought to crafting strategies, inspiring those around you to see things in a new light that open up new avenues for creativity. Your research and thinking help unlock insights that spark brilliant creative ideas and your strategy helps build highly-effective campaigns for our clients.

Transparency matters to us. For this role, you can expect a salary between $50,000-70,000 annually, depending on experience. This is for an existing vacancy.

Key Responsibilities:

• Creative Contribution: You are the bridge between creative and business leadership, helping shape the strategic narrative that grounds and inspires the creative teams in developing Legacy-building work.
• Strategic Planning: Independently develop an insight that is actionable, goal-oriented and provides a unique orientation for a project. Independently leads to creation and delivery of focused and inspiring briefs. And review creative and identify where the work is in- or out-of-line with the strategy, maintaining strategic integrity throughout the project.
• Research & Analysis: Take ownership of analyzing and summarizing research, using established methods, while identifying relevant insights for strategy development. Consider ways of unearthing and sharing consumer, cultural, and industry insights in an ongoing way.
• Innovation: Use AI-powered platforms to analyze market dynamics and audience behavior, turning complex data into actionable strategies that can inform our work.
• Cross-Functional Collaboration: Demonstrate a solid understanding of agency and creative processes and understand how strategy fits into them. Understand what is important to your team and colleagues to help them fulfill their role in the end-to-end process.
• Client Collaboration: Demonstrate your knowledge of what is important to your clients and understand why in the context of the “bigger picture”.

Skills & Qualifications:

• 2+ years of experience in strategic roles within an agency or related environment, with proven progress on your strategic expertise.
• Some experience in integrating AI and other emerging technologies to improve the agency’s strategic output.
• Ability to help build insights, brand strategy, comms planning, and experience design capabilities in a fast paced agency environment.
• Understanding of the creative development process in an agency environment.
• Outstanding communication and presentation skills, ability to maintain strong relationships with colleagues across strategy, business leadership and creative communities.
• Driven by curiosity and actively engaged in learning about and sharing new trends and news that are relevant to client opportunities.
• Collaborative and adaptable, with a positive approach to teamwork and feedback.

What’s In It For You

We Value The ‘whole You’

• An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients
• Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions
• Generous Vacation starting at 3 weeks + 1 extra week over the holidays
• Agency summer days (exact policy differs per campus and agency)
• Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
• Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
• Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more!

We are obsessed with learning and being better humans

• In-house learning & development sessions and annual career and growth conversations’
• Access to internal network of opportunities across all agencies
• Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)

Expiry Date Notice: This job description expires on July 24th 2026

We’re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We’ll reach out directly to those we’d like to meet for an interview.

To ensure a fair and consistent evaluation for all candidates, our interviewers are supported by an AI tool that securely takes notes during the conversation

Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes Cossette what it is—and we wouldn’t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.

By joining Cossette , you become part of Plus Company, a unique partnership of forward-thinking creative agencies. As a network, we unabashedly believe anything is possible. Why? Because possibility is what powers the big dreams and limitless drive of an entrepreneur. And entrepreneurial agencies are what we’re made of. A whole network of them.

Employee & Job Applicants Privacy Notice

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