Strategic Communications Lead for Executive Messaging

University of New Brunswick; Fredericton; Hybrid; CAD 67,000 - 91,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

The University of New Brunswick’s Strategic Communications & Marketing Office is seeking a Communications Strategist to provide strategic counsel, craft executive communications, and manage media relations for institutional initiatives. You will create speeches, talking points, and press materials, while ensuring consistent messaging across audiences and channels.

Reporting to the Institutional Communications Manager, you will collaborate with senior leaders, develop strategic plans, and drive

Qualifications

• University degree, preferably in communications, public relations or related discipline.
• Minimum 7 years of direct experience advising and supporting executive leaders in communications.
• An equivalent combination of education and experience may be considered.
• Excellent storyteller and superior writer with excellent editorial, proofreading and verbal communications skills.
• Established experience in speech writing, copy editing and preparing presentation materials, with demonstrated experience in reviewing, editing, fact-checking and proofreading internal and external materials according to CP style guidelines.
• Excellent time-management, interpersonal and team-building skills.
• Demonstrated experience in public relations, diplomacy, professionalism and confidentiality.
• Proven ability to develop, implement, execute and measure strategic communications plans.

Responsibilities

• Write news releases, briefing notes, background reports and other materials for social media and traditional media strategies.
• Create compelling content for senior leaders, including speeches, talking points, key messages and presentation materials for internal and external engagements.
• Verifies facts, gathers information through interviews and research, evaluates and analyzes content, and presents complex information in a clear and understandable manner for a range of audiences.
• Work closely with team leads to develop and generate ideas, adapt and rework content for various forms of collateral.
• Develop and implement strategic communication plans to support announcements, major initiatives and organizational objectives.
• Ensure coordinated, timely and effective delivery of messaging across internal and external audiences.
• Develop and maintain relationships with government, community, industry, and sector stakeholders to advance institutional priorities and strengthen organizational reputation.
• Responds to inquiries received from the public, the media, internal and external stakeholders as required.
• Coordinate paid, earned and owned media opportunities.
• Other duties as assigned.

Skills

Storytelling

Editing

Verbal communication

Speech writing

Presentation skills

Public relations

Time management

Interpersonal skills

Team-building

Education

University degree in communications or related discipline

Job description

The University of New Brunswick’s Strategic Communications & Marketing Office is seeking a Communications Strategist to provide strategic counsel, craft executive communications, and manage media relations for institutional initiatives. You will create speeches, talking points, and press materials, while ensuring consistent messaging across audiences and channels.

Reporting to the Institutional Communications Manager, you will collaborate with senior leaders, develop strategic plans, and drive