Staff Product Marketing Manager

Clio; Calgary; Hybrid; CAD 137,000 - 206,000; Full time

Benefits offered by this job

Competitive salary and benefits

Hybrid in-office 2x weekly in select '

20 days PTO

$2000 annual counseling benefit

RRSP matching and RESP

Clioversary recognition program

Job summary

Clio, a global leader in legal AI tech, is hiring a Staff Product Marketing Manager for a 12-17 month fixed-term contract. Roles can be based in Burnaby, Toronto or Calgary, with remote options across Canada and the U.S.

The team translates complex product capabilities into clear legal-vertical value and drives end-to-end GTM across accounting, timekeeping and activities. You will mentor PMMs, lead strategic GTM for major releases, and collaborate with product, sales, and CS to accelerate growth

Qualifications

• 8+ years of product marketing experience with independent ownership of complex portfolios.
• Direct experience marketing accounting, bookkeeping, billing, or financial-management software.
• Experience marketing add-ons/expansion products tied to growth or usage-based revenue.
• Proven GTM leadership for major releases with measurable impact.
• Strong strategic/analytical skills for ambiguous situations.
• Excellent written and verbal communication with leadership.
• AI-savvy in research, drafting or analysis.
• Experience influencing across product, sales and CS without direct authority.

Responsibilities

• Own end-to-end GTM strategy for Accounting, Timekeeping, and Activities portfolios.
• Lead GTM strategy and execution for product launches across portfolios.
• Drive Timekeeping growth as an add-on aligned with financial-management buyers.
• Enable sales, marketing, support and customer success with credible storytelling.
• Use market/competitive insights to identify opportunities and voice the customer.
• Act as a mentor and quality bar-setter for other PMMs.
• Collaborate with cross-functional partners to align against business OKRs.

Skills

GTM strategy

Product marketing leadership

Cross-functional collaboration

Executive stakeholder influence

Strategic thinking

Communication excellence

Mentoring PMMs

AI-savvy

Job description

Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely.

We are transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice.

Summary:

We are currently seeking a Staff Product Marketing Manager to join our Product Marketing team in Burnaby , Toronto or Calgary. We are also open to remote candidates across Canada or the U.S.

This role is a 12-17 month fixed term contract.

What your team does:

The Product Marketing team at Clio is the connective tissue between product, revenue, and the market. We translate complex product capabilities into clear value for legal professionals — and we do it across the full customer journey, from awareness through adoption and expansion.

Rated a top place to work in product marketing by the Product Marketing Alliance, you’ll be part of a team that values excellence and initiative, loves testing, and cares about results. As Staff Product Marketing Manager, your work will define how law firms understand and adopt Clio’s accounting, time tracking, and activities offerings, and how confidently our sales and success teams can sell and support them.

You will be surrounded by a talented group of high-performing product marketers, seasoned in SaaS and driven by collective success. Together, you will set the bar for best-in-class marketing practices and use them to maintain our position as the leader in legal practice management.

Who you are:

You’re a highly experienced, multi-skilled product marketer with a track record of owning complex, revenue-critical portfolios end to end and with little oversight. You know how to translate complex, trust-sensitive domains into language your buyer actually uses — whether that’s a bookkeeper who needs accuracy and compliance, or a lawyer tracking billable time who needs speed and clarity. You don’t default to generic SaaS language for either. You’re comfortable being the subject matter expert other PMMs and cross-functional partners come to, and you don’t need to be told what the priority is — you see it, build the case for it, and drive it.

You know how to drive growth strategy for a product that competes for GTM investment against more foundational, deeply technical features — and you don’t let the complexity of one pull focus from where the growth actually is. You think in terms of the whole business, not just your launch calendar: you can hold your portfolios as a coherent strategy rather than disconnected work-streams, and you know how to sequence and prioritize across them when they compete for the same GTM resources. You mentor less experienced PMMs, and senior stakeholders treat you as a source of market truth, not just an execution arm

What you’ll work on:

• Own the end-to-end GTM strategy for the Accounting, Timekeeping, and Activities portfolios, and how each is positioned within Clio’s broader platform.
• Partner with product and cross-functional leaders to build and drive collective plans against business OKRs, including tier 1 releases with significant business impact.
• Lead GTM strategy and execution for product, feature, and program launches across your portfolios — owning the decisions, not just the delivery.
• Drive GTM strategy for Timekeeping as a growth and expansion add-on, and build product messaging grounded in how accounting and financial-management buyers evaluate software, not generic practice-management framing.
• Enable sales, marketing, support, and customer success to tell a compelling, credible story to firms about billing, timekeeping, and financial accuracy.
• Use customer, market, and competitive insight — including your own domain fluency in accounting workflows — to identify new opportunities and act as the voice of the customer internally.
• Act as a mentor and quality bar-setter for other PMMs on messaging, positioning, and GTM rigor.

What you may have:

• 8+ years of relevant product marketing experience, including owning a complex portfolio independently.
• Direct experience marketing accounting, bookkeeping, billing, or financial-management software — you understand how accountants and financial admins evaluate and adopt tools, and you can speak their language credibly.
• Experience marketing an add-on or expansion product tied to growth or usage-based revenue, not just a core platform feature.
• A track record of leading GTM for significant releases with real business impact, not just executing against someone else’s plan.
• Advanced strategic and analytical skills, with the judgment to make decisions in ambiguous, evaluative situations without a clear playbook.
• Advanced written and verbal communication skills, and the ability to build a business case that holds up with senior leadership.
• You’re AI-savvy — you go beyond basic AI application in how you conduct your own work, whether that’s research, drafting, or analysis.
• Experience managing by influence across product, sales, and CS without direct authority.

Serious bonus points if you have:

• Experience in the legal or legal technology industry.
• Experience marketing to small businesses owners or professional services firms specifically.

This role is a backfill for an existing position.

What you will find here:

Compensation is one of the main components of Clio’s Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.

Some highlights of our Total Rewards program include:

• Competitive, equitable salary with top-tier health benefits, dental, and vision insurance
• Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin, London, New York City and Sydney) to be in office min. twice per week.
• Flexible time off policy, with an encouraged 20 days off per year.
• $2000 annual counseling benefit
• RRSP matching and RESP contribution
• Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years

The expected salary range for this role is $137,400 to $206,200 CAD. Initial placement within the range is informed by geographic region, experience, and skillset, with room to progress as impact and tenure grow. Final offer amounts will vary based on candidate profile.

Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility

Our team shows up as their authentic selves, and are united by our mission. We are dedicated to diversity, equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from. We believe that different perspectives, skills, backgrounds, and experiences result in higher-performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply.

Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation, please let us know and we will work with you to meet your needs.

Learn more about our culture at clio.com/careers

We’re a Human and High Performing AI company, meaning we use artificial intelligence to improve all of our operations. In recruitment, AI helps us streamline the process for greater efficiency. However, we’ve built our systems to ensure that a human always reviews AI-generated output, and we never make automated hiring decisions.

_ Disclaimer: We only communicate with candidates through official @clio.com email addresses._