Staff Product Manager - Onboarding and Growth

Fullscript; Toronto; Hybrid; CAD 140,000 - 170,000; Full time

Job summary

Fullscript is hiring a Staff Product Manager – Onboarding & Growth in Canada to shape how practitioners discover, adopt, and realize value from the platform. You’ll own critical parts of the onboarding journey, from sign-up through first treatment plan, driving activation and long-term engagement.

You’ll partner with Product, Design, Engineering, Data, Marketing, and Customer Success to define growth strategies, run experiments, and deliver measurable business impact in a highly autonomously

Qualifications

• 8+ years of Product Management experience with cross-functional initiatives.
• Significant SaaS onboarding, activation, or product-led growth experience.
• Strong understanding of customer journeys, funnels, behavioral data, and growth metrics.
• Demonstrated success improving activation and retention through experimentation.
• Experience partnering with Design, Engineering, Data, Marketing, and customer-facing teams.
• Ability to navigate ambiguity while bringing structure and clarity to evolving problems.
• Excellent communication and stakeholder management with senior leaders.

Responsibilities

• Define and execute the product strategy and roadmap for onboarding, activation, and early product adoption.
• Own the end-to-end onboarding journey from sign-up through first treatment plan and activation.
• Design and deliver product-led growth initiatives to improve activation, engagement, retention, and long-term adoption.
• Identify customer journey pain points and use experimentation and insights to drive improvements.
• Collaborate with Design, Engineering, Data, Marketing, and cross-functional stakeholders throughout discovery, delivery, and iteration.
• Lead product discovery by translating problems into clear priorities, roadmaps, and execution plans.
• Define success metrics and use analytics and feedback to optimize onboarding.
• Work with Marketing, Customer Success, and Sales to create a seamless customer journey across touchpoints.
• Influence product strategy beyond a single roadmap by aligning practitioner needs with business goals.
• Leverage AI tools to improve discovery, delivery, and decision-making with AI-focused teams.

Skills

Product management

Cross-functional leadership

Data-driven decision making

Experimentation

Stakeholder management

AI tools in product

Job description

About Fullscript

We’re an industry-leading health technology company on a mission to help people get better. We started in 2011 with one simple idea. Make it easier for practitioners to access the products they trust so they can deliver better care.

That simple idea grew into a platform that powers every part of care. Today, more than 125,000 practitioners use Fullscript for clinical insights, lab interpretations, patient analytics, education, and access to high-quality supplements. Over 10 million patients rely on Fullscript to stay connected to their care plans and follow through on treatment.

We build tools that make care smarter and more human. Tools that save time, simplify decisions, and help practitioners stay closely connected to the people they care for. When everything they need is in one place, they can focus on what matters most: helping people get better.

The Role

We’re hiring a Staff Product Manager – Onboarding & Growth to help shape how practitioners discover, adopt, and realize value from Fullscript. In this role, you’ll own critical parts of the practitioner journey, from sign-up through first treatment plan and Assist activation, identifying opportunities to improve onboarding, accelerate activation, and drive long‑term engagement. This is a senior individual contributor role with broad scope and high autonomy. You’ll partner closely with Product, Design, Engineering, Data, and cross‑functional stakeholders to solve complex customer problems, define growth strategies, and deliver measurable business impact. You’ll thrive in this role if you’re energized by ambiguity, enjoy building from first principles, and love using experimentation to create exceptional customer experiences.

What You’ll Do

• Define and execute the product strategy and roadmap for practitioner onboarding, activation, and early product adoption.
• Own the end‑to‑end onboarding journey, from sign‑up through first treatment plan and Assist activation, identifying opportunities to reduce friction and accelerate time to value.
• Design and deliver product‑led growth initiatives that improve activation, engagement, retention, and long‑term adoption.
• Identify key customer journey pain points and use experimentation, behavioral data, and customer insights to drive measurable improvements.
• Partner closely with Design, Engineering, Data, and cross‑functional stakeholders throughout discovery, delivery, and iteration.
• Lead product discovery by translating ambiguous customer and business problems into clear priorities, roadmaps, and execution plans.
• Define success metrics and use experimentation, analytics, and customer feedback to continuously optimize the onboarding experience.
• Collaborate with Marketing, Customer Success, and Sales to create a seamless customer journey across product and go‑to‑market touchpoints.
• Influence product strategy beyond a single roadmap by connecting practitioner needs, business goals, and platform opportunities.
• Leverage AI tools to improve product discovery, delivery, and decision‑making, while partnering with AI‑focused teams to thoughtfully incorporate AI‑enabled experiences into practitioner onboarding.

What You Bring

• 8+ years of Product Management experience, with a track record of leading complex, cross‑functional initiatives.
• Significant experience owning SaaS onboarding, activation, or product‑led growth initiatives.
• A strong understanding of customer journeys, funnels, behavioral data, experimentation, and growth metrics.
• Demonstrated success improving activation, engagement, retention, or other key product outcomes through experimentation and iteration.
• Experience partnering closely with Design, Engineering, Data, Marketing, and customer‑facing teams to deliver exceptional product experiences.
• Strong product judgment and the ability to navigate ambiguity while bringing structure and clarity to evolving problem spaces.
• Excellent communication and stakeholder management skills, with experience influencing senior leaders across Product and Engineering.
• Experience using AI tools to improve product discovery, delivery, analysis, or decision‑making.
• A builder mindset, you enjoy creating, testing, learning, and improving rather than maintaining the status quo.

Bonus if you have

• Experience building onboarding or growth experiences for multi‑product SaaS platforms.
• Experience with product‑led growth or customer lifecycle optimization.
• Experience working in healthcare, HealthTech, or other regulated industries.
• Experience building AI‑enabled or automation‑driven product experiences.
• Experience influencing product strategy across multiple teams or product areas.

How we work

We care deeply about helping practitioners get value from Fullscript as quickly and confidently as possible.

We value curiosity, strong product thinking, measurable outcomes, and close cross‑functional collaboration. We move quickly, learn through experimentation, and continuously improve how we build products that make a meaningful impact on practitioners and patients alike.

Compensation range

The salary range for this role is between $140,000 and $170,000 CAD. Fullscript shares salary ranges to support transparency and help candidates make informed decisions. The range shown reflects base salary only. The range shown reflects base salary only. Additional incentives, perks, and benefits may be available as part of Fullscript’s total rewards package.

Final base salary depends on experience, skills, and location. We review pay regularly to stay aligned with market data and internal equity. Benefits and total rewards may vary by region.

Why Fullscript

Great work happens when people feel supported, trusted, and inspired. At Fullscript, we stay curious and keep finding smarter ways to make care better. We grow together, take on new challenges, and focus on impact. We put people first, work as a team, and leave egos at the door.

What to Know Before You Apply

We’re grateful for the interest in joining Fullscript.

Fullscript is an equal opportunity employer committed to creating an inclusive workplace. Accommodations are available upon request at [e-mail].

All offers are contingent on successful background checks conducted in compliance with federal, state, and provincial laws.

We use AI tools to support parts of the hiring process, including screening and reviewing responses. Final hiring decisions are always made by people and follow all applicable privacy and employment laws in Canada and the U.S.

Learn More

www.fullscript.com

@fullscriptHQ on instagram

Let’s make healthcare whole