Sr. Product Manager

MasterClass; Waterloo; On-site; CAD 127,000 - 148,000; Full time

Job summary

An established industry player is seeking a Senior Product Manager to lead impactful initiatives that enhance key business metrics through data-driven strategies. This role offers the opportunity to collaborate with cross-functional teams, own the product roadmap, and drive significant improvements in user engagement and retention. If you have a passion for creating exceptional consumer products and a strong technical background, this role is perfect for you. Join a forward-thinking company that values diverse ideas and is committed to making a positive impact on its members' lives.

Benefits

Equity

Comprehensive Benefits

Flexible PTO

Medical Insurance

Dental Insurance

Vision Insurance

Qualifications

• 6+ years of product management or software development experience.
• Strong technical background with a focus on consumer-facing products.

Responsibilities

• Own and drive initiatives impacting traffic, conversion, and referrals.
• Develop product roadmap in collaboration with various teams.
• Write detailed user stories and ensure high-quality execution.

Skills

Product Management

Data Analysis

User Experience

Cross-Functional Collaboration

Technical Background

Education

Bachelor’s Degree

Job description

Who We Are

MasterClass is the streaming platform where the world’s best come together so anyone, anywhere, can access and be inspired by their knowledge and stories. We put you in the room with the creators, thinkers, makers and leaders who have changed the world, so that you can change yours.

Members get unprecedented access to 200+ instructors and classes across various fields, including Arts & Entertainment, Business, Design & Style, Sports & Gaming, Writing and more. Step into Nas’ recording studio and Gordon Ramsay’s kitchen, and go behind the big screen with James Cameron. Design your career with Elaine Welteroth, get ready to win with Lewis Hamilton, perfect your pitch with Shonda Rhimes and discover your inner negotiator with Chris Voss.

If you want to help make an impact on our members' lives – we want to hear from you!

Snapshot Of The Role

We seek a Senior Product Manager to lead various initiatives that drive key business metrics through data-driven experimentation and strategic decision-making. In this role, you'll own the product roadmap, collaborating cross-functionally with engineering, design, marketing, and analytics to execute impactful projects across acquisition, activation, retention, and referrals. Ideal candidates have 6+ years of product management experience, a strong technical background, and a passion for building exceptional consumer-facing products. This role is based in Waterloo, Canada, with a remote-first approach and flexible in-office touchpoints.

What We Are Looking For

• Proven track record of driving significant impact on critical metrics at scale.
• Extensive experience leading the development, execution, and testing of complex experiments with measurable impact on acquisition, activation, retention, and referrals.
• Obsessive about moving critical business metrics through data-driven strategies.
• Demonstrated ability to make high-stakes decisions after weighing all relevant factors, including experience, brand, business impact, technical complexity, and cross-functional considerations.
• Ability to analyze user data, gather business requirements from multiple stakeholders, and transform them into actionable product specifications.
• Deep empathetic understanding of user experience and user research.
• Strong technical background in product and software development, with experience mentoring junior PMs or cross-functional partners.

Responsibilities Of The Role

• Own and drive initiatives that meaningfully impact metrics across traffic, conversion, activation, renewal, and referrals.
• Develop and maintain a product roadmap and strategy in collaboration with engineering, design, marketing, operations, and analytics.
• Lead cross-functional alignment on initiatives, ensuring stakeholder buy-in and smooth execution.
• Write detailed user stories, identify edge cases, and work with the engineering team to roll out features in an agile, continuous deployment environment.
• Own Quality and Craft, ensuring a consistently high standard for design, user experience, and execution across all initiatives.
• Focus on elevating the brand experience, improving the polish and cohesion of key product areas.
• Ensure that product decisions balance both business impact and brand integrity, maintaining an exceptional user experience.

Requirements

• Love creating amazing consumer products.
• 6+ years of experience in product management, software development, or product management, with a proven record of driving high-impact initiatives.
• Experience working on consumer-facing products.
• Bachelor’s degree (degrees in engineering / CS is a major plus).
• Knowledge and passion for education, online experiences, and brand.

At MasterClass, we believe we put our best work forward when our employees bring together ideas that are diverse in thought. We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law. In addition, MasterClass will provide reasonable accommodations for qualified individuals with disabilities. If you have a disability or special need, we would like to know how we can better accommodate you.

The salary range listed is for candidates in Ontario, Canada. As a company, we have a location-based strategy, which means the disclosed range estimate has been adjusted for geographic differential associated with the location where the position may be filled.

MasterClass’s salary ranges are based on paying competitively for our size and industry. In addition to salary, we also offer equity and comprehensive benefits (medical, dental, vision, flexible PTO, and more). The range listed is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.

Ontario, CAN Salary Range

$127,000—$147,500 CAD