Sr. Manager, Marketing Operations & Analytics

Triwill Group; Canada; Hybrid; CAD 120,000 - 180,000; Full time

Job summary

Triwill Group in Canada seeks a Sr. Manager, Marketing Operations & Analytics to lead technology, data, analytics, and processes powering a sophisticated B2B/B2G marketing engine.

You will own and optimize the marketing technology ecosystem, ensuring reliable data, scalable workflows, and seamless collaboration across Marketing, Sales Operations, and Finance. Your work will influence pipeline growth, campaign performance, revenue attribution, and marketing ROI.

Job description

Description:

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Manager, Marketing Operations & Analytics based in Canada.

This is a senior marketing operations leadership role responsible for the technology, data, analytics, and processes powering a sophisticated B2B/B2G marketing engine.
You will own and optimize the marketing technology ecosystem, ensuring reliable data, scalable workflows, and seamless collaboration across Marketing, Sales Operations, and Finance.
Your work will directly influence pipeline growth, campaign performance, revenue attribution, and marketing ROI.
You will build advanced analytics and multi-touch attribution models that connect marketing activity to measurable business outcomes.
The role combines hands-on technical expertise with strategic leadership, process optimization, and team development.
You will also champion data privacy, operational efficiency, vendor management, and cross-functional enablement across the organization.
This opportunity is ideal for a data-driven marketing operations leader who enjoys solving complex problems and building systems that scale.