Sr. Director of Sales- NewsChannel 5 / WTVF- Nashville

NewsChannel 5 Network; Vaughan; Hybrid; CAD 100,000 - 150,000; Full time

Job summary

A major media company is seeking a Sr. Director of Sales to lead the sales team and drive revenue growth in a vibrant market. This role involves collaborating with management, creating sales budgets, and managing advertising sales. The ideal candidate has over 10 years in media sales with strong leadership and problem-solving skills. A hybrid work model is available, along with some travel requirements.

Qualifications

• 10+ years proven success in media sales, including at least 3 years of management responsibility.
• Experience with inventory management, pricing strategies, and political advertising guidelines.
• Experience in agency and direct strategic account management.

Responsibilities

• Collaborate with the General Manager to establish station objectives.
• Create sales budgets and forecast revenue to achieve targets.
• Lead the sale of advertising time to clients and agencies.

Skills

Analytical abilities

Problem-solving

Leadership skills

Coaching skills

Communication skills

Education

Bachelor’s degree in business or related field

Tools

Microsoft Office

Zoom

Job description

Overview

Sr. Director of Sales- NewsChannel 5 / WTVF- Nashville

Join to apply for the Sr. Director of Sales- NewsChannel 5 / WTVF- Nashville role at NewsChannel 5 Network. Are you ready to lead an exceptional sales team to new heights in one of America's most vibrant markets? At NewsChannel 5 in Nashville, TN, we're looking for a dynamic Sr. Director of Sales who can drive revenue growth through innovative multi-platform advertising solutions. In this pivotal leadership role, you'll help local and national businesses connect with their target audiences through advertising opportunities spanning OTT video, search strategies, social media, digital display, email targeting, and broadcast television. Scripps offers a hybrid work option for this position.

What you’ll do

• Collaborate with the General Manager and other Scripps leaders to establish and accomplish station objectives
• Create sales budgets and forecast weekly station revenue to achieve annual targets
• Manage all broadcast and digital inventory, setting and adjusting station rates to maximize revenue
• Lead the sale of advertising time to clients and agencies, representing the station locally and nationally
• Meet with clients, advertisers and community organizations to maintain high visibility in Nashville
• Collaborate with sales leaders across Scripps to create best practices that optimize team performance
• Ensure sales managers and sellers utilize Scripps Sales Process (SSP) resources and tools
• Proactively create and manage enterprise or local station initiatives and new business projects
• Partner with Sales Managers to train, develop and motivate the local sales team
• Foster career growth and development, creating a pipeline of talent for future Scripps sales management roles
• Provide comprehensive coaching for sales managers in all aspects of local, national and general sales management
• Interface with the station’s national rep firm to set goals and hold them accountable for results
• Establish local market value through knowledge of competitor strengths and weaknesses

What you’ll need

• Bachelor’s degree in business or related field or equivalent experience preferred
• 10+ years proven success in media sales, including at least 3 years of management responsibility
• Experience with inventory management, pricing strategies, and political advertising guidelines
• Experience in agency and direct strategic account management
• Knowledge of broadcast inventory and digital / video capabilities

What you’ll bring

• Strong analytical abilities to foresee potential pitfalls while remaining positive about achieving benefits
• Facilitative problem-solving abilities
• Desire for decision-making authority and willingness to accept responsibility
• Strong initiative to tackle new and difficult challenges
• Effectiveness in various presentation settings both inside and outside the organization
• Proven leadership skills that foster open dialogue, empower others, and address conflict directly
• Strong coaching skills with the ability to provide feedback with empathy
• Ability to remain calm under pressure while managing multiple tasks in a fast-paced environment
• Advanced oral and written communication skills
• Advanced computer skills including Microsoft Office and Zoom
• Driving required. Valid Driver’s License, good driving record, and ability to provide proof of insurance with the company required insurance limits

Work environment

• Normal office environment
• Some travel required

Equal Employment Opportunity: The E.W. Scripps Company and its affiliates do not discriminate in employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, or any other basis prohibited by applicable law. Reasonable accommodations will be provided to qualified individuals with known disabilities unless doing so would result in an undue hardship.