Sr. Business Analyst with Ad sales exp

LTM; Canada; Remote; CAD 110,000 - 150,000; Full time

Benefits offered by this job

Comprehensive Medical Plan

Health Spending Account

Disability Coverage

Life Insurance

Annual vacation and leaves

Maternity Leave Top Up Pay

Job summary

LTIMindtree is seeking a Sr. IT Business Analyst with AI initiatives experience to lead data-driven AI-enabled solutions for Ad Sales, BI, and audience research. The role requires coordinating with data scientists, business stakeholders, and external vendors to deliver measurable business value.

The position is remote, based in Ontario, Canada, and involves ensuring SDLC/SOX governance, with strong emphasis on requirement articulation, data quality, and cross-functional collaboration.

Qualifications

• Bachelor’s degree in information systems, computer science, business administration or equivalent
• 3-5+ years’ experience with mid to large-scale software development or data driven projects
• Experience supporting technology solutions within a Media or Digital industry organization
• Strong prioritization and organizational skills
• Excellent problem solving and analytical skills
• Ability to manage multiple initiatives with minimal supervision
• Experience in fast-paced, matrixed environments

Responsibilities

• Plan and execute AI-enabled software solutions lifecycle, gathering and prioritizing business and data requirements
• Create and develop requirements and concepts for AI-driven product enhancements
• Coordinate project delivery for AI-related releases and ensure governance compliance (SDLC/SOX)
• Serve as primary business contact for AI-enabled and data-driven solutions
• Translate business needs into functional data and analytical requirements
• Facilitate requirement gathering sessions and design workshops with cross-functional teams
• Work with data scientists and engineers on AI solution design and implementation
• Coordinate testing activities including UAT and ensure outputs meet business expectations
• Provide end-user training and ongoing support for AI-enabled tools and insights
• Monitor solution performance and drive continuous improvement
• Manage relationships with global tech teams and vendors
• Prioritize enhancement requests to improve system performance and outcomes
• Ensure compliance with documentation and regulatory requirements
• Assist in training materials and user documentation
• Participate in feasibility studies of new AI technologies
• Operate independently with minimal supervision

Skills

Senior BA

8-10 yrs exp

Data-driven projects

Media industry

Ad sales

AdTech

AI/ML concepts

SQL

Tableau

Power BI

Education

Bachelor's degree

Tools

Tableau

Power BI

SQL

Python

Job description

Role Description

Role: Sr. Business Analyst with Ad sales exp

Role Description

Role: Sr. Business Analyst with Ad sales exp

Location – Ontario, Canada

Work Mode – Remote

Mandatory Skills

• Sr.IT Business Analyst with 8-10 years’ experience with mid to large-scale software development or data-driven projects
• Have experience supporting technology solutions within a Media industry organization
• Have experience in Ad sales, Air-Time Sales, Business Intelligence, and Audience Research business areas and respective applications desirable
• Have experience working within AdTech ecosystems (e.g., OMS, ad servers, programmatic platforms)
• Have exposure to AI-enabled products such as forecasting tools, optimization engines, or recommendation systems

Responsibilities

• The Sr. IT Business Analyst AI Initiatives is responsible for the planning and execution throughout the lifecycle of AI enabled software solutions within the business domain This includes identifying defining and prioritizing business and data requirements and working closely with business stake holders data science teams and technology partners to ensure solutions meet business needs and deliver measurable value
• He or she will create and develop requirements and concepts for AI driven product enhancements in support of business and technology needs This position provides a wide variety of services to business users including business analysis data validation and quality assurance supporting both strategic initiatives and day to day operations
• The role also entails coordination of project delivery for AI related releases as well as ensuring compliance with internal governance including SDLC and SOX related processes where applicable.

Specific Responsibilities Include

• Serve as primary contact to the business for the support and development of AI enabled and data driven solutions delivered by internal teams and external vendors
• Manage business and functional requirements for one or more solutions related to Ad Sales Research and Digital operations with a focus on AIML use cases eg forecasting pricing optimization audience targeting
• Partner with stakeholders to identify and prioritize opportunities where AI can drive business value
• Translate business needs into detailed functional data and analytical requirements including definition of inputs outputs and success criteria
• Facilitate requirement gathering sessions design workshops and model validation discussions across business and technical teams
• Work closely with data scientists and engineers to support the design and implementation of AI solutions
• Coordinate testing activities including user acceptance testing UAT ensuring outputs are accurate interpretable and aligned with business expectations
• Deliver support to end users on how to effectively use AIenabled tools and insights in their daily workflows
• Monitor solution performance and support continuous improvement by identifying issues related to data quality model outputs or adoption
• Manage relationships with business organizations global technology teams and thirdparty vendors including reviewing deliverables timelines and quality of outputs
• Prioritize enhancement requests alongside other change requests to improve system performance and business outcomes
• Ensure compliance with Software Development Lifecycle documentation and mandated regulatory and audit requirements
• Assist in the design and delivery of training materials and user documentation
• Participate in feasibility studies and evaluation of new AI technologies and vendor solutions
• Work independently under minimal supervision

Basic Qualifications

• Bachelor’s degree in information systems computer science business administration data Analytics or equivalent degree work experience
• Minimum of 3-5+ years’ experience with mid to largescale software development or data driven projects
• Experience supporting technology solutions within a Media or Digital industry organization
• Strong prioritization and organizational skills
• Strong presentation and communication skills ability to interface with stakeholders at all levels of the organization
• Strong project management skills
• Excellent problem solving and analytical skills
• Excellent interpersonal skills including negotiation and conflict resolution
• Ability to manage multiple initiatives simultaneously with minimal supervision
• Proven ability to operate effectively within a fastpaced matrixed environment

AI Data Skills

• Practical understanding of AIML concepts and their business application including predictive modeling optimization and recommendation systems
• Ability to translate business problems into structured AIdata use cases including defining features inputsoutputs and success metrics
• Familiarity with the AIML lifecycle data preparation model training validation deployment monitoring
• Ability to support business validation of model outputs ensuring results are interpretable reliable and actionable
• Understanding of model performance metrics eg forecast accuracy precision recall lift and their business implications
• Strong awareness of data quality data dependencies and data governance considerations
• Experience working with data scientists and ML engineers acting as a bridge between technical and business teams
• Working knowledge of data analysis tools eg SQL exposure to Python or similar tools is a plus
• Experience with data visualization and BI tools eg Tableau Power BI to analyze and communicate insights
• Understanding of experimentation methodologies

Other Details

Vacancy Type: New Vacancy

Benefits And Perks

• Comprehensive Medical Plan Covering Medical, Dental, Vision
• Health Care Spending Account
• Short Term and Long-Term Disability Coverage
• Life Insurance
• Annual vacation and other Paid Leaves
• Maternity Leave Top Up Pay

The range displayed on each job posting reflects the total compensation range for the position across all Canada locations. Within the range, individual pay is determined by work location and job level and additional factors including job-related skills, experience, and relevant education or training. Depending on the position offered, other forms of compensation may be provided as part of overall compensation like an annual performance-based bonus, sales incentive pay and other forms of bonus or variable compensation.

The compensation and benefits information provided herein is accurate as of the date of this posting.

LTIMindtree is an equal opportunity employer that is committed to diversity in the workplace. Our employment decisions are made without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions), gender identity or expression, national origin, ancestry, age, family-care status, veteran status, marital status, civil union status, domestic partnership status, military service, handicap or disability or history of handicap or disability, genetic information, atypical hereditary cellular or blood trait, union affiliation, affectional or sexual orientation or preference, or any other characteristic protected by applicable federal, state, or local law, except where such considerations are bona fide occupational qualifications permitted by law.

Accessibility and Reasonable Accommodation: LTIMindtree has an accommodation process in place and provides accommodations for applicants with disabilities. If you require a specific accommodation because of a disability or a medical need, please write to us at [e-mail] so that arrangements can be made for the appropriate accommodations to be in place.