Specification Representative

Wilsonart; Edmonton; On-site; CAD 90,000 - 120,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Life insurance

Short-term disability

Long-term disability

Job summary

Wilsonart Canada is seeking a Specification Representative to drive commercial growth by securing and managing specifications for Wilsonart products. You will advise the design community and influence material selection from concept to completion, with success measured by adoption and project conversion.

You will build strategic relationships with architects and designers, provide product guidance, and track opportunities using CRM, while traveling within the assigned territory to grow market

Qualifications

• Bachelor's degree in Marketing, Business Administration, Interior Design, Architecture, or a related field preferred.
• Experience in sales, specification development, architecture, interior design, construction, building products, or related industry is preferred.

Responsibilities

• Develop and maintain strategic relationships with architects, designers, specification writers, and facility planners within the territory.
• Drive specification adoption and ensure conversion through collaboration with sales, distribution, and fabrication partners.
• Provide expert product, design, and application guidance tailored to project requirements.
• Track project opportunities and specification-to-sale conversion using CRM.
• Execute merchandising and display updates to maintain brand consistency.
• Represent Wilsonart at industry associations and professional events.
• Deliver presentations and product training to design firms and influencers.
• Provide feedback on surface needs of the design community.
• Use CRM for account data, sales call itineraries, activity, and project tracking.

Skills

Relationship building

Sales acumen

Specification writing

Public speaking

Travel readiness

Education

Bachelor's degree in Marketing

Job description

Win at Wilsonart

At Wilsonart, we don’t just make surfaces—we build careers. When you join our team, you become part of something bigger: a company driven by innovation, grounded in values, and powered by people who care.

You’ll be surrounded by teammates who take pride in their work and look out for one another. You’ll have the chance to learn, grow and make a real impact. And you’ll be part of a company that believes winning means helping you succeed at work and in life.

Here, You’ll Win With

Support that keeps you well

• Medical, dental, and life insurance
• Company-paid short- and long-term disability

Opportunities to grow

• Clear paths to promotion and internal mobility
• Training, coaching, and mentorship
• Development programs to support your goals

Time for what matters

• Paid vacation and holidays in your first year
• A culture that respects work-life balance

Job Description

The Wilsonart Specification Representative is responsible for driving commercial growth by securing, managing, and converting specifications for all Wilsonart products. This role serves as a trusted advisor to the commercial design community, influencing material selection and ensuring Wilsonart solutions are seamlessly implemented from concept through completion. Success is measured through specification adoption, project conversion, customer engagement, and sustained market share growth within the assigned territory.

Essential Duties And Responsibilities

• Develop and maintain strategic relationships with architects, designers, specification writers, facility planners within the assigned territory.
• Drive specification adoption and ensure conversion through close collaboration with sales, distribution, and fabrication partners.
• Provide expert product, design, and application guidance tailored to project requirements.
• Track project opportunities and specification-to-sale conversion using Wilsonart’s CRM system.
• Execute hands‑on merchandising, display placement, and updates to maintain brand consistency.
• Represent Wilsonart at industry associations and professional events.
• Deliver professional presentations and product training to design firms and influencers.
• Provide feedback to internal customers regarding the surface needs of the design community.
• Effectively use Wilsonart’s Customer Relationship Management (CRM) tool. Documentation includes account data, sales call itineraries and activity, merchandise placement, and project opportunity tracking.

Knowledge, Skills, And Abilities

• Knowledge of the complete product line and its marketing performance.
• Experience with marketing, sales, and specification principles.
• Knowledge of safety standards applicable to the work area and other pertinent rules/regulations governing work standards.
• Ability to communicate well in oral and written formats with all levels of our organization and our customers.
• Ability to sell products and concepts.
• Ability to manage multiple priorities.
• Regular travel throughout the assigned territory, including overnight travel as required.
• Ability to make professional public presentations.
• Must possess and maintain a valid driver's license and be legally authorized to operate a motor vehicle in the province(s) of travel.
• Effective time management skills and a strong work ethic are a must.

Minimum Requirements

• Bachelor's degree in Marketing, Business Administration, Interior Design, Architecture, or a related field preferred. Equivalent combinations of education, training, and relevant experience will be considered.
• Experience in sales, specification development, architecture, interior design, construction, building products, or a related industry is preferred.

Working Conditions

Physical Requirements

• Regular travel throughout the territory.
• Ability to occasionally lift, carry, or move product samples and materials weighing up to 50 lbs (23 kg).

Work Environment

• Combination of customer site visits, business development activities, trade events, and home office or office-based work.

Compensation

• The target total compensation range for this position is CAD $90,000 - $120,000 annually, inclusive of base salary and incentive compensation. Actual compensation will be determined based on factors such as experience, qualifications, skills, internal equity, and market conditions. In addition to compensation, employees are eligible for a comprehensive benefits package and other company-sponsored programs.

We’re looking for people who are ready to learn, ready to lead and ready to make a difference. If that sounds like you, you can win at Wilsonart.

Wilsonart is an equal opportunity employer. We are committed to providing a workplace free from discrimination and harassment and to ensuring equal employment opportunities in accordance with applicable Canadian federal, provincial, and territorial human rights legislation.