Specialist, Proposals & Pursuits

Cassels Brock & Blackwell LLP; Toronto; Hybrid; CAD 82,000 - 99,000; Full time

Benefits offered by this job

Extended Health & Dental Care

RRSP Matching Program

Fitness Reimbursement Program

Diversity and Inclusion CentricCulture

Hybrid work environment

Wellness program

Job summary

Cassels Brock & Blackwell LLP in Toronto, Calgary or Vancouver seeks a Specialist, Proposals & Pursuits to manage the lifecycle of national proposals and pursuit materials. You will coordinate with partners and support the Director, Proposals & Pursuits to deliver high-quality submissions that align with client needs and firm priorities.

The role focuses on drafting, content customization, and process improvement, with a hybrid work setup and exposure to strategic pricing discussions.

Qualifications

• 3–6 years of experience in proposals, pursuits, business development, or marketing.
• Strong writing, editing, and storytelling skills to translate legal/technical information into client-focused content.
• Excellent project management and organizational abilities with multiple deadlines.

Responsibilities

• Manage intake, scoping, development and delivery of proposals, pitches and pursuit materials.
• Coordinate with partners, finance, and knowledge management for inputs and pricing elements.
• Lead drafting of proposals and related materials, ensuring clarity and alignment with firm messaging.

Skills

Strong writing

Project management

Proposal tools

Interpersonal skills

Pricing concepts

Microsoft Office

Adobe Creative Suite

Tools

Microsoft Office

Adobe Creative Suite

Proposal tools

Job description

Cassels Brock & Blackwell LLP is a leading national law firm focused on serving the transaction, advocacy and advisory needs of Canada’s most dynamic business sectors. We have one of the largest business law practices in the country, serving multinational, national and mid-market clients from our offices in Toronto, Vancouver and Calgary.

Our Culture:

At Cassels, our mission is to attract, retain and promote individuals of exceptional ability and talent from as broad a range of backgrounds as possible. We offer meaningful career opportunities, invest in professional growth, and foster an inclusive environment. Our Firm’s success is built on the unique skills, perspectives, experiences and values of each individual. We encourage a corporate culture that respects and celebrates the dignity, value and diversity of all.

Role Overview:

Our Toronto, Calgary, or Vancouver office is currently seeking a Specialist, Proposals & Pursuits in our Marketing & Business Development, reporting to our Director, Proposals & Pursuits. The Specialist, Proposals & Pursuits supports the firm’s national proposal function by managing the intake, scoping, development, and delivery of high-quality proposals, pitches, and pursuit materials. Reporting to the Director, Proposals & Pursuits, this role is responsible for coordinating the full lifecycle of assigned proposals—from initial assessment through drafting, stakeholder coordination, submission, and post submission follow up. The Specialist works closely with partners, finance, knowledge management, and business development colleagues to ensure that each proposal is accurate, compelling, and aligned with client needs and firm priorities. This role also contributes to the ongoing improvement of proposal processes, content, and tracking systems.

The successful candidate will be responsible for:

Proposal Development, Drafting & Coordination

• Proposal intake and scoping: For proposals assigned by the Director, analyze RFP instructions, evaluation criteria, and submission formats to define deliverables and project plans.
• Stakeholder engagement: Coordinating with partners, practice groups, finance, and knowledge management to gather required inputs and clarify strategic direction, including incorporation of fee structures, assumptions, and value-based pricing elements into proposals.
• Timeline and workflow management: Maintaining schedules, tracking milestones, and ensuring all components are delivered on time.
• Proposal drafting: Leading the drafting of assigned proposals, pitches, capability statements, and related materials, ensuring clarity, accuracy, and alignment with firm messaging.
• Content customization: Tailoring firm experience, team bios, case studies, and value propositions to meet client specific needs, including conveying data through graphic elements where appropriate.
• Quality control: Ensuring submissions comply with RFP requirements, brand standards, and best practices.

Process Improvement, Tracking & Knowledge Management

• Proposal tracking: Maintaining accurate records of proposal activity, deadlines, outcomes, and feedback.
• Post submission follow-up: Coordinating debriefs, gathering insights, and updating internal systems with results and lessons learned.
• Data and analytics support: Contributing to reporting on win/loss trends and proposal performance metrics.
• Content repository maintenance: Updating and refining proposal content, including boilerplate language, experience summaries, and team profiles.
• Experience database support: Assisting the Business Development team in enhancing the firm’s experience database to ensure accuracy and usability.
• Knowledge management liaison: Working with colleagues and lawyers to ensure proposal content reflects current firm capabilities, precedents, and market insights.
• Template and tool enhancement: Support the development and refinement of templates, checklists, and process documentation.
• Adoption of best practices: Contribute ideas and feedback to strengthen the firm’s overall pursuit strategy and proposal quality.

The successful candidate must have the following education, experience and/or demonstrated skills:

• 3–6 years of experience in proposals, pursuits, business development, or marketing, ideally within a professional services or legal environment.
• Strong writing, editing, and storytelling skills with the ability to translate legal and technical information into clear, client‑focused content.
• Excellent project management and organizational abilities, with comfort managing multiple deadlines.
• Experience working with proposal tools, content repositories, or experience databases.
• Strong interpersonal skills and the ability to collaborate effectively with partners and administrative teams.
• Familiarity with pricing concepts, fee structures, or financial inputs considered an asset.
• Proficiency with Microsoft Office and comfort learning new systems; experience with Adobe Creative Suite is an asset.

Employment Type: Permanent, Full-Time

(This role is open to candidates from Toronto, Calgary or Vancouver)

Salary: $82,000 - $98,500 Annually (commensurate with skills and experience)

What we offer:

• Competitive compensation + Extended Health & Dental Care.
• RRSP Matching Program.
• Fitness Reimbursement Program.
• Diversity and Inclusion Centric Culture.
• A Culture of Wellness: Cassels recognizes the importance of wellness and provides a comprehensive program that addresses the mental and physical well-being of our employees by providing resources, services, training and support on an ongoing basis.
• A fully stocked kitchen with healthy snacks, plus coffee, tea, and drinks throughout the year.
• A business casual dress code (client/day specific).
• Employee referral bonus.
• A hybrid work environment.

Cassels is an equal opportunity employer committed to fostering a workplace where people of all identities and lived experiences feel valued, respected, and supported. We are dedicated to removing barriers and ensuring equitable access to employment. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, 2SLGBTQIA+ communities, and individuals with intersectional identities. All qualified candidates are welcome to apply. Accommodations for disabilities, accessibility needs, or cultural practices are available throughout the recruitment process upon request. Please contact our recruiter with any questions or accommodation needs.

Cassels uses artificial intelligence to screen and assess applications for positions, including reviewing resumes and ranking, scoring or filtering candidates against job-related criteria. All results are reviewed by our Human Resources team, and all hiring decisions are made by people.

We wish to thank all applicants for their interest, however, only candidates selected for interviews will be contacted. We regret that we are unable to respond to individual inquiries about application status, unless required for accommodation purposes.