Specialist, Global Digital Advertising

Achievers; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A leading employee experience platform in Toronto is seeking a Global Digital Advertising Specialist to optimize digital advertising campaigns across multiple platforms. The ideal candidate will have over 3 years of experience with Google and Bing Ads, strong analytical skills, and excellent communication abilities. This role offers a competitive salary and a hybrid work environment, fostering innovation and professional growth.

Benefits

Competitive Pay

Parental Leave Top-up

Health Benefits and Life Insurance

RRSP Matching

Flexible Vacation

Employee and Family Assistance Program

Access to LinkedIn Learning Library

Internal Mentorship Program

Employee Resource Groups

Professional development opportunities

Qualifications

• 3+ years hands-on experience managing Google Ads and Bing Ads campaigns.
• 1–2 additional years in a broader digital marketing role.
• Strong analytical skills with proficiency in campaign performance tools and dashboards.

Responsibilities

• Develop and execute paid search campaigns across Google Ads and Bing Ads.
• Monitor and analyze campaign performance using various tools.
• Collaborate with brand, content, and sales teams for integration.

Skills

Experience with Google Ads

Experience with Bing Ads

B2B demand generation

Analytical skills

Communication skills

Adaptability in fast-paced environments

Tools

Google Analytics

Adobe Analytics

Salesforce

Job description

About Achievers

The Achievers Employee Experience Platform is more than a thank you program. Our recognition platform inspires employees to recognize everyone, everyday, and everywhere – driving results that matter. With almost 4 million global users, the Employee Experience Platform empowers employees in over 170 countries. Visit us at www.achievers.com to learn more and check out our platform in action here . Join our team of A-players who bring passion to our purpose and believe that meaningful change can create extraordinary outcomes.

Our commitment to you:

At Achievers, we hire you for you because we value the unique perspective and individuality that each person brings to our team. We are committed to creating an inclusive, diverse, and equitable workplace where you belong, and your contributions are celebrated. Together, we achieve more by combining our unique strengths, fostering collaboration, and inspiring each other to reach new heights.

The opportunity:

As a Global Digital Advertising Specialist , you will play a pivotal role in designing, executing, and optimizing high-impact digital advertising campaigns across multiple platforms and regions. Your mission is to elevate brand visibility, drive customer engagement, and generate measurable revenue growth through strategic digital initiatives. You will collaborate with cross-functional teams to deliver data-driven, localized campaigns that align with global marketing goals and regional market dynamics. This role offers the opportunity to work with advanced advertising technologies, leverage analytics for continuous improvement, and contribute meaningfully to our global digital marketing success.

Responsibilities:

Campaign Strategy & Execution

· Develop and execute paid search campaigns across Google Ads and Bing Ads to meet global and regional objectives.

· Launch and manage content syndication programs across NAMER, APAC, and EMEA.

· Manage additional paid channels including paid referral, and third-party listings as needed.

· Ensure messaging and creative assets are align with brand guidelines and regional market needs.

Performance Optimisation & Reporting

· Monitor and analyze campaign performance using tools such as Google Analytics, Looker, Adobe Analytics, and Salesforce

· Conduct A/B testing and multivariate experiments to improve CTR, conversion rates and ROI.

· Track and report on KPIs such as MQLs, meetings booked, and pipeline contribution.

Regional Collaboration & Localisation

· Partner with regional marketing teams to adapt targeting and creative for cultural, linguistic, and behavioural differences.

· Provide performance insights to regional stakeholders to drive continuous improvement.

Budget, Vendor, Stakeholder Management

· Managing paid media budgets efficiently across platforms and regions.

· Liaise with platform reps, agencies, and vendors to ensure performance and timely deliverables.

· Oversee invoicing and ensure on-time payment for paid channels.

Market Intelligence & Innovation

· Stay current with emerging trends, tools, and technologies in digital advertising.

· Identify opportunities to pilot new formats, platforms, or targeting strategies to stay ahead of the curve.

Cross-Functional Collaboration

· Collaborate with brand, content, design, SEO, analytics, ABM, and sales teams to integrate paid campaigns into broader marketing strategies.

· Support larger go-to-market initiatives where paid media plays a role.

Qualifications:

• 3+ years hands-on experience managing Google Ads and Bing Ads campaigns.
• 1–2 additional years in a broader digital marketing role.
• Strong B2B demand generation experience with a track record of driving pipeline impact, preferably in a SaaS/tech environment.
• Strong analytical skills with proficiency in campaign performance tools and dashboards.
• Excellent communication and collaboration skills across diverse teams and time zones.
• Passion for innovation, experimentation, and continuous learning.
• Ability to thrive in a fast-paced, agile environment with a bias for action.

Why you’ll love working at Achievers:

We are passionate about disruptive technology that’s rooted in science, research and data.

We understand the value of employee success in the workplace and have been recognized in numerous publications for our contributions to HR, for technical excellence, and for our outstanding workplace culture!

We foster an environment of connection, security, and community. You’ll feel at home, without reservation.

We believe in moving quickly, failing fast, and adapting to change.

We enjoy coming to work every day because we believe in our product and love our culture.

We’re committed to achieving excellence in everything we do.

Benefits & Perks for permanent full time employees:

Competitive Pay

Parental Leave Top-up

Health Benefits and Life Insurance Coverage Upon Your First Day

RRSP Matching

️ Flexible Vacation

Employee and Family Assistance Program

Full access to the LinkedIn Learning Library

Internal Mentorship Program

Employee-Led Employee Resource Groups

A beautiful office space located in Liberty Village, Toronto

Participation in our Points-based Employee Recognition Program

Opportunities for professional development and career growth

Our work environment:

Achievers is a hybrid-first company located at 99 Atlantic Ave in Liberty Village, Toronto. Our hybrid work experience is designed to cultivate an engaging employee experience, where pioneering research intersects with cutting-edge technology. We strongly believe that collocating teams increases the chance to innovate together, foster passive learning, create spontaneous connections, and promote better communication.

Achievers does not offer employment to prospects without first ensuring that qualified candidates speak directly with the hiring manager and a member of our HR team. All qualification will be done face-to-face, whether that is in person or over Zoom. Achievers does not send out offers of employment without meeting candidates and does not offer employment via text. If you are requested for any personal information via text and/or without having met a member of our hiring team in person, please disregard.

Our employees are a diverse and inclusive team of passionate, hardworking individuals. Achievers is an equal opportunity employer, committed to creating an environment where our employees can do the best work of their lives. We encourage all qualified candidates from all backgrounds and experiences to apply to join our A-Player family.

Achievers is committed to ensuring an inclusive and accessible recruitment process for all candidates. If you require any accommodations for your interview, such as assistive technology, wheelchair accessibility, or alternative formats of materials, please let us know. We are happy to make necessary arrangements to support your needs.

Achievers does not use AI to make hiring decisions. When you apply to work with us, a real person reads your application—every time. We believe in thoughtful, human-centred hiring, and we think your experience, personality, and potential can’t be judged by an algorithm. That’s why we keep it personal and take the time to get to know each qualified candidate.