Social Media Manager

Night; Vancouver; On-site; CAD 65,000 - 90,000; Full time

Job summary

Night is seeking a Social Media Manager to oversee digital strategy and execution across TikTok, Instagram, YouTube and emerging platforms for our creator‑led media brand. This role translates long‑form content into platform‑native moments, builds community around personality‑driven media, and grows audiences without compromising brand voice.

You’ll manage content calendars, write captions, collaborate with editors, monitor analytics, and identify growth opportunities.

Qualifications

• 3+ years of experience in social media for digital brands or creators.
• Strong understanding of TikTok, Instagram, YouTube.
• Interest in lifestyle, interior design, and DIY.
• Experience with personality‑driven content.
• Degree in Digital Marketing or related field preferred.
• Highly organized with strong communication skills.
• Comfortable working in fast‑paced, weekly content cycles.

Responsibilities

• Develop and execute social media strategy across all platforms.
• Translate long‑form episodes into engaging short‑form clips and social moments.
• Oversee content calendars and ensure alignment with upload schedules.
• Write captions, headlines, and copy that reflect brand voice.
• Collaborate with editors and producers to identify high‑impact promotional beats.
• Monitor analytics and platform trends to inform content decisions.
• Engage with audience conversations in a brand‑aligned voice.
• Identify growth opportunities, collaborations, and emerging formats.

Skills

Social media management

Platform knowledge: TikTok, Instagram,

Content planning & calendar management

Copywriting / caption writing

Strong communication

Education

Degree in Digital Marketing

Job description

About The Role

We’re looking for a Social Media Manager to oversee digital strategy and execution across multiple platforms within a fast-growing creator-led media brand. This role is ideal for someone who understands how to translate long‑form content into platform‑native moments, build community around personality‑driven media, and grow audiences without compromising brand voice.

About The Role

We’re looking for a Social Media Manager to oversee digital strategy and execution across multiple platforms within a fast-growing creator‑led media brand. This role is ideal for someone who understands how to translate long‑form content into platform‑native moments, build community around personality‑driven media, and grow audiences without compromising brand voice.

You’ll manage content strategy across all platforms to ensure consistency in tone, timing, and audience engagement while identifying new opportunities for growth. This role is perfect for someone who lives at the intersection of lifestyle, interior design and home renovation content.

Key Responsibilities

• Develop and execute social media strategy across all platforms
• Translate long‑form episodes into engaging short‑form clips and social moments
• Oversee content calendars and ensure alignment with upload schedules
• Write captions, headlines, and copy that reflect brand voice
• Collaborate with editors and producers to identify high‑impact promotional beats
• Monitor analytics and platform trends to inform content decisions
• Engage with audience conversations in a brand‑aligned voice
• Identify growth opportunities, collaborations, and emerging formats

Qualifications

• 3+ years of experience managing social media for digital brands or creators
• Strong understanding of TikTok, Instagram, YouTube, and emerging platforms
• Genuine interest in lifestyle, interior design, and DIY
• Experience working with personality‑driven or podcast‑style content preferred
• Degree in Digital Marketing or a related field preferred
• Highly organized with strong communication skills
• Comfortable working in fast‑paced, weekly content cycles