Social Media Lead

Okta, Inc.; Toronto; Remote; CAD 140,000 - 210,000; Full time

Job summary

Okta is searching for a Social Media Lead to drive Auth0's social media strategy and engage with the developer community across various channels. This pivotal role requires extensive experience in social media management, creativity in content production, and the capability to manage a team, making a significant contribution to the brand's global presence.

Benefits

Health insurance

Dental insurance

Vision insurance

RRSP with a match

Paid leave

Qualifications

• 7+ years of hands-on experience in social media.
• Manage a Social Media Manager and influence others.
• Proven ability to create content in multiple formats.

Responsibilities

• Define and execute Auth0’s global social media strategy.
• Craft creative, on-brand content for social accounts.
• Monitor the competitive landscape and innovate.

Skills

Verbal communication

Written communication

Content creation

Community management

Analytical skills

Team leadership

Tools

Sprout Social

Job description

Get to know Okta

Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.

Join our team! We’re building a world where Identity belongs to you.

About this roleOkta is seeking a Social Media Lead to be in charge of Auth0’s Social Media Strategy, tell the Auth0 story to developers across all of the Auth0 social channels and maintain a vibrant community and conversations across developer-related channels.

You will lead a Social Media Manager and have the support of the Developer-Led Growth org, including the Developer Relations team. You will develop one-of-a-kind global campaigns, and create and execute on a social strategy. We’re working to significantly grow the reach and quality of our social presence this year and you will be a pivotal part of this expansion.

Responsibilities:

• Define and execute Auth0’s global social media strategy including Twitter, LinkedIn, Instagram, TikTok, YouTube, Reddit, etc.
• Craft creative, on-brand content for Auth0’s owned social accounts.
• Identify what content to promote — from brand campaigns to event registrations — and on which channel.
• Develop processes and best practices to scale our social media function.
• Work closely with internal partners to ensure cross-promotional efforts remain on brand.
• Monitor the competitive landscape and make recommendations for innovative campaigns.
• Consistently set goals, and measure and optimize to reach them.
• Manage a Social Media Manager and influence other thought leaders in the Auth0 Product Unit to expand the reach of the Social Media function.
• Answer developer questions found on social media, forums, and comments.
• Capture and drive feedback to respective product, DevRel teams

Qualifications:

• 7+ years of hands-on experience in social media, either in-house or at an agency.
• Experience leading, influencing and managing others.
• Possess great verbal and written communication skills when working directly with developers as an audience;
• Comprehensive understanding of the Developer community, trends, how devs interact/communicate, what motivates them and how to help them, etc.
• Inherent ability to switch to execution mode fast and report on impact.
• Experience managing the day-to-day operations of social media channels, including content creation, publishing, community management, and analytics.
• Proven ability to create content in multiple formats, including videos, carousels, etc.
• Ability to turn social measurement into insights and create actionable, data-backed reports, compile results, and provide recommendations.
• Comfortable thinking out of the box, running experiments and POCs.
• Self-driven, work well remotely, while maintaining strong visibility internally and to external developer communities
• Experience with social media publishing, listening, and analytics tools like Sprout Social.
• Technical understanding of the Identity landscape and ideal experience in Authentication (APIs, protocols, etc.) is preferable

Who you are:

• You are known to be a strong contributor and a collaborator who takes initiative.
• You are passionate about developer topics, and enjoy helping others solve problems.
• You are always learning and curious, keeping up to date with developers and social trends - a plus if you are a trendsetter yourself.
• You create clarity, build excitement and deliver results.

Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.

Join our team! We’re building a world where Identity belongs to you.

About this roleOkta is seeking a Social Media Lead to be in charge of Auth0’s Social Media Strategy, tell the Auth0 story to developers across all of the Auth0 social channels and maintain a vibrant community and conversations across developer-related channels.

You will lead a Social Media Manager and have the support of the Developer-Led Growth org, including the Developer Relations team. You will develop one-of-a-kind global campaigns, and create and execute on a social strategy. We’re working to significantly grow the reach and quality of our social presence this year and you will be a pivotal part of this expansion.

Responsibilities:

• Define and execute Auth0’s global social media strategy including Twitter, LinkedIn, Instagram, TikTok, YouTube, Reddit, etc.
• Craft creative, on-brand content for Auth0’s owned social accounts.
• Identify what content to promote — from brand campaigns to event registrations — and on which channel.
• Develop processes and best practices to scale our social media function.
• Work closely with internal partners to ensure cross-promotional efforts remain on brand.
• Monitor the competitive landscape and make recommendations for innovative campaigns.
• Consistently set goals, and measure and optimize to reach them.
• Manage a Social Media Manager and influence other thought leaders in the Auth0 Product Unit to expand the reach of the Social Media function.
• Answer developer questions found on social media, forums, and comments.
• Capture and drive feedback to respective product, DevRel teams

Qualifications:

• 7+ years of hands-on experience in social media, either in-house or at an agency.
• Experience leading, influencing and managing others.
• Possess great verbal and written communication skills when working directly with developers as an audience;
• Comprehensive understanding of the Developer community, trends, how devs interact/communicate, what motivates them and how to help them, etc.
• Inherent ability to switch to execution mode fast and report on impact.
• Experience managing the day-to-day operations of social media channels, including content creation, publishing, community management, and analytics.
• Proven ability to create content in multiple formats, including videos, carousels, etc.
• Ability to turn social measurement into insights and create actionable, data-backed reports, compile results, and provide recommendations.
• Comfortable thinking out of the box, running experiments and POCs.
• Self-driven, work well remotely, while maintaining strong visibility internally and to external developer communities
• Experience with social media publishing, listening, and analytics tools like Sprout Social.
• Technical understanding of the Identity landscape and ideal experience in Authentication (APIs, protocols, etc.) is preferable

Who you are:

• You are known to be a strong contributor and a collaborator who takes initiative.
• You are passionate about developer topics, and enjoy helping others solve problems.
• You are always learning and curious, keeping up to date with developers and social trends - a plus if you are a trendsetter yourself.
• You create clarity, build excitement and deliver results.

Okta’s Top 5 Core Leadership Competencies are part of the deeply ingrained principles that guide all of our company’s actions. They also align strongly to our cultural cornerstones, our Okta values: love our customers, empower our people, never stop innovating, act with integrity, and maintain transparency. It’s our expectation that our managers and leaders embody these core competencies:

• Builds Effective Teams: Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals.
• Demonstrates Self-Awareness (EQ): Using a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses.
• Develops Talent: Developing people to meet both their career goals and the organization’s goals.
• Drives Results: Consistently achieving results, even under tough circumstances.
• Strategic Mindset: Seeing ahead to future possibilities and translating them into breakthrough strategies.

#LI-Remote
#EZ1

Below is the annual salary range for candidates located in Canada. Your actual salary will depend on factors such as your skills, qualifications, and experience. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental, and vision insurance, RRSP with a match, healthcare spending, telemedicine, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program, please visit:https://rewards.okta.com/can .

The annual base salary range for this position for candidates located in Canada is between: $140,000 — $210,000 USD

What you can look forward to as a Full-Time Okta employee!

• Amazing Benefits
• Making Social Impact
• Developing Talent and Fostering Connection + Community at Okta

Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/ .

Some roles may require travel to one of our office locations for in-person onboarding.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.

Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/ .

U.S. Equal Opportunity Employment Information
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The foundation for secure connections between people and technology

Okta is the leading independent provider of identity for the enterprise. The Okta Identity Cloud enables organizations to securely connect the right people to the right technologies at the right time. With over 7,000 pre-built integrations to applications and infrastructure providers, Okta customers can easily and securely use the best technologies for their business. More than 19,300 organizations, including JetBlue, Nordstrom, Slack, T-Mobile, Takeda, Teach for America, and Twilio, trust Okta to help protect the identities of their workforces and customers.

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