Social Media & Brand Engagement Specialist

Farm Boy Inc.; Mississauga; On-site; CAD 45,000 - 60,000; Full time

Benefits offered by this job

Benefits package

Staff discount

On-the-job training

Internal promotions

Community involvement

Job summary

Farm Boy Inc. in Mississauga is seeking a dynamic Social Media Coordinator to shape our digital voice and engage customers across platforms.

You will collaborate with internal teams, agencies, and influencers to deliver on-brand content and campaigns that tell our story and drive store traffic. Using Sprout Social, Meta Business Suite, and analytics, you’ll monitor performance, translate insights into action, and coordinate content calendars across channels, while adapting messaging for diverse

Qualifications

• Post-secondary education in Communications, Marketing, Public Relations or related field; 2+ years hands-on experience or equivalent.
• Strong knowledge of social platforms, audiences, and content trends with a passion for food and lifestyle content.
• Experience using social media management and analytics tools; ability to translate metrics into actionable recommendations.
• Excellent written and verbal communication; ability to craft engaging B2C content and build stakeholder relationships.

Responsibilities

• Develop and execute social media strategies aligned with brand standards and business objectives.
• Collaborate with internal teams, agencies, influencers, and stakeholders to coordinate content calendars and campaigns.

Skills

Social media strategy

Content creation

Communication

Organization

Analytical skills

Time management

Attention to detail

B2C writing

Travel coordination

Education

Post-secondary education in Communications/Marketing/Public Relations

Tools

Sprout Social

Meta Business Suite

Microsoft Office

Asana

Job description

Farm Boy Inc. in Mississauga is seeking a dynamic Social Media Coordinator to shape our digital voice and engage customers across platforms.

You will collaborate with internal teams, agencies, and influencers to deliver on-brand content and campaigns that tell our story and drive store traffic. Using Sprout Social, Meta Business Suite, and analytics, you’ll monitor performance, translate insights into action, and coordinate content calendars across channels, while adapting messaging for diverse