SMB Enablement Go to Market

Rogers Communications, Inc.; Toronto; On-site; CAD 65,000 - 90,000; Full time

Job summary

Rogers Communications, Inc. is seeking a passionate content creator to join the Go to Market enablement team in Ottawa. The role focuses on building and evolving digital resources that support self-guided and sustained learning for the Business product portfolio.

You will document product knowledge, digitize complex processes, and create engaging, accessible learning modules and collateral in partnership with product owners and SMEs. Strong writing and editing skills are essential.

Qualifications

• 3+ years of GTM or digital creation experience.
• Experience with content management systems, SEO, traffic metrics, web development, design, and marketing brand strategy.
• Project management experience or PMP certification is an asset.
• Strong written and verbal communication skills.
• Experience developing engaging digital content.
• Ability to deliver results independently or as part of a team.
• Meet deadlines and manage project deliverables.
• Maintain updated enablement data across platforms and tools.
• Tailor learning solutions to audience needs.
• Knowledge of telecom products, tools, and systems.
• Experience with data accuracy across multiple systems.

Responsibilities

• Attend GTM-Ex intake and launch readiness discussions to identify updates impacting digital enablement content and tools.
• Maintain and update offer-related data sources and pricing details for frontline teams.
• Translate updates into content updates, tool changes, and announcements.
• Create, design, and develop product collateral with business partners.
• Document product knowledge and create interactive learning modules and web-based training.
• Digitize and simplify complex solutions for broad understanding.
• Create engaging content supporting various learning styles and self-paced learning.
• Collaborate with product managers, marketing, training, and enablement teams to update content.
• Assess content effectiveness and implement improvements.
• Produce online product content as a single source of truth.
• Ensure branding and templates compliance.
• Stay current with product changes to maximize engagement.

Skills

GTM

Digital creation

CMS

SEO

Web analytics

Communication

Collaboration

Project management

Tools

Adobe Creative Cloud

Photoshop

CMS tools

Job description

Our company was built on the dream of a pioneering entrepreneur, and that spirit continues to empower our work with businesses across Canada today. The Rogers Business team helps organizations of all sizes adapt, scale, and win with network services and other innovative technology solutions that are reliable, secure, and scalable. These solutions are built to allow businesses to operate more efficiently, reduce costs and improve productivity and collaboration. We are looking for team members who have a passion for delivering industry-leading value to customers and businesses in the communities where we live and work, so come build a rewarding career at Rogers and be a driving force behind our success story!

About Rogers Business

Our company was built on the dream of a pioneering entrepreneur, and that spirit continues to empower our work with businesses across Canada today. The Rogers Business team helps organizations of all sizes adapt, scale, and win with network services and other innovative technology solutions that are reliable, secure, and scalable. These solutions are built to allow businesses to operate more efficiently, reduce costs and improve productivity and collaboration. We are looking for team members who have a passion for delivering industry-leading value to customers and businesses in the communities where we live and work, so come build a rewarding career at Rogers and be a driving force behind our success story!

Role Overview

We are looking for a passionate, driven, and motivated individual to join our Business Enablement and Go to Market team. This role will focus on creating, evolving, and developing digital resources that support self-guided and sustained learning. The successful candidate will work with business partners to document and digitize products and processes across the Business product portfolio. The ideal candidate will have strong content writing and design skills, experience with adult learning principles, excellent attention to detail, strong written communication skills, and working knowledge of design and editing tools such as Adobe Creative Cloud and Photoshop.

Key Responsibilities

• Attend and support GTM-Ex intake and launch readiness discussions to identify upcoming product, pricing, offer, and process changes that impact digital enablement content, PKC/SAZ pages, and sales-facing tools.
• Maintain and update offer-related data sources, including SMB Offers Tool content, offer codes, pricing details, eligibility rules, launch and retirement dates, and related sales guidance to ensure accurate and current information is available to frontline teams.
• Translate GTM-Ex updates and business requirements into actionable content updates, tool changes, announcements, and process documentation while managing shifting priorities and urgent launch timelines.
• Create, design, and develop product collateral in partnership with business primes, product owners, and subject matter experts.
• Document product knowledge and create interactive learning modules, web-based training, post-training collateral, and sustainment resources.
• Digitize and simplify complex solutions and processes so they can be widely understood.
• Create engaging, thoughtful content that supports various learning styles and allows teams to learn at their own pace.
• Collaborate with product managers, project managers, marketing, training, and enablement teams to create and update product knowledge content.
• Assess content and program effectiveness, document successes and opportunities, and implement improvements for future programs.
• Produce and sustain well-researched online product content as a single source of truth.
• Ensure compliance with data standards, branding, and marketing templates.
• Stay current with product changes and launches to create compelling updates that maximize engagement and retention.

What You Bring

• 3+ years of experience in Go to Market or digital creation roles.
• Experience with content management systems, SEO, traffic metrics, web development, design, and marketing brand strategy.
• Project management experience or PMP certification is considered an asset.
• Strong written and verbal communication skills.
• Previous experience developing engaging digital content.
• Strong relationship-building and collaboration skills, with the ability to deliver results independently or as part of a team.
• Ability to meet deadlines and manage project deliverables.
• Strong organizational and project management skills, with the ability to stay current with GTM-Ex intakes, product launches, offer changes, and shifting business priorities while ensuring timely and accurate updates across enablement platforms and tools.
• Ability to tailor and promote learning solutions based on audience needs.
• Knowledge of business telecommunications products, tools, and systems.
• Telecommunications knowledge within wireless, wireline, data, and cable technologies is considered an asset.
• Experience maintaining structured data sources, trackers, offer grids, and sales enablement tools, with a high level of attention to detail and strong validation skills to ensure offer details, pricing information, eligibility criteria, codes, dates, and other sales-critical data remain accurate and up to date across multiple systems and formats.

Career Growth and Work Arrangement

We believe in investing in our people and helping them reach their potential as valuable members of our team. We are thrilled that you are looking to continue your career with Rogers. Your growth, development, past performance, and contributions to the company will be considered during the recruitment process.

Recruitment Process

• 15-minute phone screen with the recruiter.
• 1-hour virtual interview with the hiring manager
• Case study - Around operational improvements
• Selected candidates will be required to complete a background check, including credit and criminal checks.

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.

Schedule Full time

Length of Contract Not Applicable (Regular Position)

Work Location 1810 St. Laurent Blvd. (106), Ottawa, ON

Travel Requirements Up to 10%

Background Check(s) Required Canadian Criminal Record Check