Smart Components Technical Sales | Electrozad Supply Company Limited

Electro Federation Canada; Windsor; On-site; CAD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Smart Components Technical Sales Specialist to drive business growth in the electrical sector. This dynamic role involves leveraging technical expertise to engage customers and optimize machine design through intelligent device data. You will be responsible for expanding account share, maintaining a robust sales funnel, and leading training initiatives. Join a market leader with over 40 years of experience, where your contributions will directly impact the growth of the Smart Components segment. If you are passionate about technology and sales, this is an exciting opportunity to elevate your career in a thriving industry.

Benefits

Career Development Opportunities

Access to Largest Inventory

Market Leader Experience

Involvement in Growing Industry

Qualifications

• 3+ years of experience in technical sales or related fields.
• Strong technical writing and presentation skills required.

Responsibilities

• Drive growth in Smart Components segment through strategic sales.
• Engage customers and lead training seminars for sales teams.

Skills

Technical Sales

Customer Engagement

Technical Writing

Presentation Skills

Data Analysis

Education

Bachelor of Science in Engineering

Electrical Technologist

Tools

CRM Software

Job description

Smart Components Technical Sales - Windsor, ON

Electrozad is the leading electrical distributor in Southwestern Ontario. Founded in 1955 in the City of Windsor, we offer a full range of electrical products, services, and solutions from world-class suppliers. As your trusted electrical and automation solutions partner, we provide extensive experience and technical expertise while maintaining the highest standard of quality products, service, and support.

Our full line stocking facilities are located in Chatham, Sarnia, Windsor, and London, Ontario. We cater to the Automotive, Construction, Food & Beverage, Machine Tool, OEM markets, Petrochemical, as well as many other industries. Electrozad is now a Sonepar company, a world leader in business-to-business distribution of electrical equipment and related services.

What’s In It For You?

• You will be joining a market leader with over 40 years of experience to help you elevate your potential.
• You will be working for the world's #1 privately held business-to-business distributor of electrical products and related solutions.
• A chance to get involved in the ever-growing electrical industry.
• We house the largest inventory to better service our customers and deliver on sales commitments.
• An opportunity for career development across many business departments within our organization.

Summary

The Smart Components Technical Sales Specialist is an outside technical sales role responsible for driving business growth in the Smart Components segment. This includes Industrial Components, Motor Control, Sensors, Safety, Condition Monitoring, Controllers, Distributed I/O, and Networks. The role focuses on demonstrating the value of intelligent device data, optimizing machine design, and providing manufacturers with valuable operational insights.

Major Duties and Responsibilities:

• Business Ownership – Drive growth, execute recovery programs, and leverage data to identify and capitalize on customer buying gaps.
• Sales Leadership – Engage in in-person discussions to expand account share, maintain a healthy sales funnel in CRM to meet sales goals, and develop annual commercial plans for Smart Components.
• Technical & Commercial Expertise – Exemplify technical acumen, marketing insight, and commercial leadership to accelerate sales.
• Customer Engagement & Training – Plan and execute customer seminars focused on key growth areas and lead competency development for inside/outside sales teams.
• Revenue Accountability – Own and drive revenue performance for the assigned product segments.

This role requires a proactive, consultative sales approach, strong technical expertise, and the ability to drive strategic, value-based sales conversations that position Smart Components as essential business solutions.

Minimum Qualification Requirements:

• Bachelor of Science in Engineering, Electrical Technologist – OR – equivalent combination of skills, experience, or education.
• TÜV or exida certification for Functional Safety is an asset.
• 3 years of experience/knowledge applying RA’s products or equivalent competitive solutions.
• Regular travel to customers within assigned geography, and to US destinations for training will be required.
• Retain and convey a positive attitude in challenging circumstances.
• Excellent technical writing & presentation skills with the ability to present RA’s value proposition to mid/large size groups of customers (external and internal) both commercially and technically.
• Demonstrates ability to work independently and be self-motivated.

Sonepar places the planet and diversity and inclusion at the core of its vision driving our business ethos. Today, Sonepar is the leading distributor of energy-efficient products, pioneering the energy transition and making sustainability a priority. We believe that every action is crucial in safeguarding the environment, driving our commitment to a more sustainable future.

This commitment is tangible in our detailed Global CSR report. For more information about our Inclusion and Diversity initiatives, please visit Sonepar Diversity and Inclusion.

Next steps:

We are interested in knowing more about you. Start an exciting new career and enjoy a number of benefits by applying online. While we are very grateful for your interest in joining the team, only those selected for an interview will be contacted.