SEO Strategist (Remote Canada) - Future Opening

Directive; Canada; Remote; CAD 50,000 - 90,000; Full time

Job summary

An innovative performance marketing agency is seeking an SEO Strategist to enhance organic search visibility for enterprise clients. This remote role involves developing and managing SEO and content strategies, collaborating with internal teams, and utilizing tools like Google Analytics and SEMrush to optimize performance. With a focus on diversity and inclusion, the company offers generous benefits, including health support and flexible work arrangements. Join a dynamic team dedicated to driving client success through data-driven marketing strategies.

Benefits

Comprehensive health benefits

Mental and physical health support

Generous time off

401(k) matching

Team trips

Qualifications

• Experience in developing and managing SEO and content strategies.
• Strong analytical skills to optimize marketing strategies based on performance data.

Responsibilities

• Develop tailored marketing strategies aligned with client goals.
• Conduct SEO audits and implement on-page and off-page strategies.

Skills

SEO Strategy

Content Marketing

Data Analysis

Client Communication

Project Management

Tools

Screaming Frog

SEMrush

Google Analytics 4

Google Search Console

Excel

Ahrefs

STAT

BrightEdge

Job description

Join to apply for the SEO Strategist (Remote Canada) role at Directive.

About Directive

Directive Consulting is a performance marketing agency for SaaS and Tech companies. We focus on Customer Generation, emphasizing SQLs and Customers over traditional metrics like MQLs. Our services include Paid Media, SEO/Content, CRO, and Video, creating comprehensive strategies to meet client targets.

Role Overview

The SEO Strategist (internally titled Content Marketing Strategist) is a client-facing role responsible for developing and managing SEO and content strategies for enterprise clients, integrating technical SEO with content initiatives to enhance organic search visibility.

Responsibilities

1. Develop and implement tailored marketing strategies aligned with client goals and best practices.
2. Optimize strategies based on performance data and ongoing campaigns.
3. Collaborate with internal teams to ensure strategic alignment and effective execution.
4. Create content briefs and campaigns based on audience insights.
5. Apply SEO frameworks like LTV modeling, share of SERP, and content production.
6. Set and analyze goals using tools like Google Analytics, SEMrush, and Ahrefs.
7. Manage projects using Asana, coordinating with content and design teams.
8. Communicate with clients and internal stakeholders regularly.
9. Prepare reports on strategy progress and campaign performance.
10. Conduct SEO audits and implement on-page and off-page strategies.
11. Develop link-building campaigns to increase domain authority.

Tools and Skills

• Must-have: Screaming Frog, SEMrush, GA4, Google Search Console, Excel.
• Nice-to-have: Ahrefs, STAT, BrightEdge.

Benefits and Work Environment

We offer a living wage, comprehensive health benefits, mental and physical health support, generous time off, 401(k) matching, bonuses, and team trips. This role is remote-first, with options to work from anywhere in the US or Canada with proper authorization.

Additional Information

We value diversity and inclusion and provide accommodations for applicants with disabilities. For inquiries about accommodations, contact [e-mail].