SEO (Search Engine Optimization) Specialist (Remote, Kitchener)

Blacksmith Agency LLC; Kitchener; Remote; CAD 65,000 - 90,000; Full time

Job summary

Blacksmith Agency is a AI-first digital agency hiring an SEO Specialist to own search strategy for a book of B2B and growing-brand clients. You will shape the technical roadmap, content priorities, and ranking story, acting as the strategic voice at the table.

You will lead technical SEO tasks (crawl, indexation, site speed, schema, site architecture), develop keyword strategy with writers/AI, and focus on AI search visibility alongside classic organic results.

Qualifications

• 3+ years hands-on SEO experience with audits and fixes.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience managing multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema, and site architecture.

Skills

SEO strategy

Multi-client agency experience

Content coordination

English communication

Tools

Search Console

GA4

Screaming Frog

Ahrefs / Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO (Search Engine Optimization) Specialist you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.