SEO and AEO Strategist (Remote, Hamilton)

Blacksmith Agency LLC; Hamilton; Hybrid; CAD 98,000 - 154,000; Full time

Job summary

Blacksmith Agency is a AI-first digital agency seeking an SEO and AEO Strategist to own search for a book of B2B and growing-brand clients. You define the technical roadmap, set content priorities, and steer the ranking narrative when clients ask what moved.

You are the strategic voice at the table, making calls on crawl, indexation, and on-page optimization, while collaborating with writers and AI to produce drafts and drive results across multiple accounts.

Qualifications

• 3+ years hands-on in SEO with audits and fixes.
• Familiar with Search Console, GA4, Screaming Frog and Ahrefs/Semrush.
• Experience in an agency setting managing multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own technical SEO, crawl, indexation, site speed, schema, and architecture.
• Develop keyword strategy and on-page optimization with writers/AI.
• Improve AI search visibility with Google AI Overviews and similar tools.
• Manage local search and multi-location SEO as needed.
• Provide GA4/Search Console reporting and quarterly roadmaps.

Skills

Hands-on SEO

Agency experience

US clients

Analytics fluency

Tools

Screaming Frog

Ahrefs

Semrush

GA4

Search Console

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO and AEO Strategist you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.