Senior VP, Public Relations — Hybrid Work + Unlimited Vacation

Bloom; Toronto; Hybrid; CAD 147,000 - 175,000; Full time

Benefits offered by this job

Unlimited vacation

Work from Anywhere policy (4 weeks)

Annual bonus

Health benefits + Lifestyle Spending

Curiosity Fund up to $1000/year

Annual offsite retreat

Job summary

Craft Public Relations is seeking a Vice President to join our senior leadership and guide strategic client counsel, grow relationships, and shape agency direction.

This role offers hands-on leadership of accounts and teams, strong financial stewardship, and a collaborative culture. Travel within Canada and to the US may be required; hybrid work from our Toronto office and remote options are available. You will coach teams and help Craft deliver award-winning programs.

Qualifications

• Significant senior-level experience leading PR or integrated comms programs.
• Trusted client counsellor with clear point of view.
• Ability to grow client relationships through proactive thinking.
• Strong strategic and creative thinker who turns challenges into opportunities.
• Proven track record in building and leading high-performing teams.
• Understanding the financial side of agency leadership.
• High standards, curiosity, and collaborative mindset.

Responsibilities

• Play a hands-on role in strategic planning and campaign execution with cross-team collaboration.
• Drive growth of client relationships with proactive thinking and fresh ideas.
• Build and lead high-performing client teams and foster collaboration.
• Demonstrate strong financial stewardship balancing client, team and agency needs.
• Provide coaching and development to people at all levels.
• Develop tools, approaches and best practices to raise Craft standards.
• Attract, develop and retain exceptional people.
• Shape Craft’s future by identifying opportunities and solving agency-wide challenges.

Skills

Senior leadership

Client counsel

New business growth

Strategic thinking

Team leadership

Financial stewardship

High standards

Collaborative leadership

Job description

Craft Public Relations is seeking a Vice President to join our senior leadership and guide strategic client counsel, grow relationships, and shape agency direction.

This role offers hands-on leadership of accounts and teams, strong financial stewardship, and a collaborative culture. Travel within Canada and to the US may be required; hybrid work from our Toronto office and remote options are available. You will coach teams and help Craft deliver award-winning programs.