Senior Specialist, Tradeshows

Moneris; Toronto; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A leading company in the payment industry is seeking a Marketing Campaigns Coordinator based in Toronto. In this hybrid role, you will support the execution of tradeshow strategies, collaborate with various teams, and manage all aspects of significant events to drive awareness and conversions. This position offers competitive compensation, benefits, and opportunities for learning and development.

Benefits

Comprehensive Total Rewards Program

Learning & development programs

Employee Assistance Program

RRSP matching & defined contribution pension plan

Company-wide paid year-end closure

Qualifications

• 3+ years of experience in marketing with a focus on events.
• Experience in measuring events and sponsorship effectiveness.
• Ability to manage multiple projects and prioritize tasks.

Responsibilities

• Support execution of tradeshow strategy and create engaging experiences.
• Manage all aspects of 10 to 20 tradeshows annually.
• Develop event briefs, manage vendors, and oversee on-site operations.

Skills

Event Management

Collaboration

Strategic Planning

Budget Management

Education

Bachelor's degree in marketing, communications, or related field

Tools

Webinar platforms (e.g., ON24)

Job description

Your Moneris Career - The Opportunity

You will support the end-to-end execution of the tradeshow strategy, ensuring alignment with organizational, product- and partner-marketing, and campaign-level strategies. You will create engaging tradeshow experiences that drive awareness and conversion You will work with sales, product, partner, marketing and creative teams to deliver impactful tradeshow presence and measure return on investment.

Location: You will be based in our Toronto office and will work in a Hybrid model.

Reporting Relationship: You will report to Manager, Marketing Campaigns.

Your Moneris Career - What you'll do

• Help create an overall tradeshow strategy through collaboration with the product, partner marketing and campaign teams, aligning with business and marketing goals.

• Partner with Sales to define pre-, during- and post-show lead capture, qualification and follow-up processes.

• Lead the end-to-end execution of 10 to 20 tradeshows, annually, of different sizes, including:

  • Strategic Planning & Brief Development:

    • Translate strategic marketing goals into actionable tradeshow objectives.

    • Develop comprehensive event briefs outlining target audience, main messages, desired outcomes, and budget parameters.

    • Conduct venue and show research, analyzing potential Return on investment and fit with brand strategy.

  • Vendor Management & Logistics:

    • Source, negotiate, and manage contracts with all tradeshow vendors (e.g., exhibit house, AV, catering, shipping, and lead retrieval).

    • Oversee booth and banner design and fabrication, ensuring brand guidelines and functional requirements are met.

    • Manage all logistical arrangements including shipping, installation and dismantling (I&D), and on-site services.

  • Content & Program Development:

    • Collaborate with company partners (e.g., product, sales, marketing) to develop compelling booth content, demos, and presentations.

    • Coordinate speaker schedules, presentation development, and staff training for on-site interactions.

  • Operational Execution & On-Site Management:

    • Develop detailed event playbooks and run-of-show documents, outlining every operational step and responsible party.

    • Manage all pre-show communications and attendee engagement strategies.

    • Oversee on-site booth operations, including staff management, troubleshooting, and ensuring a seamless attendee experience.

    • Implement lead capture strategies and ensure proper data collection.

  • Budget Management & Reporting:

    • Develop and manage detailed event budgets, tracking expenses and identifying cost-saving opportunities.

    • Conduct post-show analysis, including lead qualification, Return on investment measurement, and comprehensive event reporting.

    • Identify areas for improvement and implement best practices for future events.

Your Moneris Career - What you bring

• Bachelor's degree or college diploma in marketing, communications, public relations, journalism or related field.

• Related equivalent work experience may be considered a substitution.

• 3+ years of experience in Marketing, with a focus on events.

• Experience measuring events and sponsorship effectiveness and planning.

• Experience with webinar platforms (e.g., ON24).

Nice-to-have...

• Previous experience in the payment industry considered an asset

Your Moneris Career - What you get

• Comprehensive Total Rewards Program including bonuses, flexible benefits starting from day 1, and your choice of either a health spending account (HSA) or personal spending account (PSA)

• RRSP matching & defined contribution pension plan

• Learning & development programs and resources including unlimited free access to Coursera and an Educational Assistance Program

• Holistic approach to your well-being, with an Employee Assistance Program for you and your family, access to 24/7 virtual health care, wellness events and a supportive workplace culture

• A workplace committed to investing in Diversity, Equity and Inclusion (DEI) through various initiatives including, employee inclusion groups (EIGs), mentorship, DEI learning and workshops, educational events, and various resources including an internal DEI website and newsletter

• Company-wide paid year-end closure & personal time off (including religious, personal, and volunteer days)

Find out more about the work perks and benefits you get as a Moneris employee at Moneris.com/careers

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#OTH-IND

Note: We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.

We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.