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An innovative consultancy is seeking a Senior Social Media Advertising Strategist to lead B2B social media efforts, primarily on LinkedIn. This remote position offers the chance to develop cutting-edge strategies, manage client accounts, and drive impactful advertising campaigns. You will collaborate with clients to enhance their social media presence, ensuring accuracy and effectiveness in all campaigns. With a focus on exceeding KPIs and fostering client relationships, this role is perfect for a passionate marketer looking to make a difference in a growth-oriented environment. Join a diverse team that values inclusion and offers comprehensive benefits, including unlimited PTO and health coverage.
Join our team as a Senior Social Media Advertising Strategist at Directive. This role is part of a new specialized consultancy focused on social media advertising, primarily leveraging LinkedIn for B2B clients. If you are passionate about social media marketing, building innovative strategies, and working in a growth-oriented environment, this opportunity is for you.
Responsibilities include overseeing social media accounts, developing client strategies quarterly, managing paid media budgets, supporting internal marketing efforts, understanding client positioning, ensuring CRM accuracy, and executing LinkedIn advertising campaigns to maximize ROI. You will work closely with clients and internal teams, providing strategic insights and campaign optimizations.
Qualifications include 4+ years in digital marketing, deep expertise in LinkedIn Ads, proficiency with advertising tools like Campaign Manager, and strong analytical skills. Travel may be required approximately once per year.
Success in this role involves managing multiple accounts, exceeding KPIs, building client trust, and effectively communicating results. Benefits include comprehensive health coverage, mental health support, unlimited PTO, 401(k) matching, and more. The position is remote, with the option to work from our Irvine office or globally in established locations like Canada, provided you have the necessary work authorization.
Directive values diversity and inclusion, and all qualified candidates are encouraged to apply.