Senior Programmatic Campaign Lead — Hybrid

Interpublic; Vancouver; Hybrid; CAD 55,000 - 65,000; Full time

Benefits offered by this job

Generous paid time off

Hybrid work model

Professional development opportunities

Job summary

Omnicom Media in Vancouver, BC, Canada is seeking a Senior Campaign Manager, Programmatic to lead end-to-end management of complex campaigns, set strategic direction, and mentor junior staff. The role emphasizes expert handling of Open Marketplace, PMPs, and PG deals with strong data-driven decision making.

Hybrid work supports collaboration with internal teams and clients. The candidate will drive performance through advanced targeting, bidding, and measurement, while maintaining top-tier brand

Qualifications

• 3-5 years of programmatic experience with DSPs, DMPs, and ad-tech.
• Proven track record managing large-scale campaigns against client objectives.
• Ability to define campaign strategy using data to drive performance.
• Experience mentoring junior team members.
• Excellent client-facing communication & presentation skills.
• Deep understanding of data strategy and audience segmentation.

Responsibilities

• Oversee end-to-end management of complex campaigns.
• Define campaign strategies including targeting, bidding, platform selection.
• Ensure brand safety and best practices across campaigns.
• Audit campaigns to meet internal and industry standards.
• Serve as escalation point for campaign issues and provide troubleshooting.
• Present strategic recommendations to internal teams and clients.
• Lead data analysis and testing frameworks to drive improvements.

Skills

Programmatic experience

DSPs

DMPs

Ad-tech knowledge

Client communication

Tools

DMPs

CDPs

Job description

Omnicom Media in Vancouver, BC, Canada is seeking a Senior Campaign Manager, Programmatic to lead end-to-end management of complex campaigns, set strategic direction, and mentor junior staff. The role emphasizes expert handling of Open Marketplace, PMPs, and PG deals with strong data-driven decision making.

Hybrid work supports collaboration with internal teams and clients. The candidate will drive performance through advanced targeting, bidding, and measurement, while maintaining top-tier brand