Senior Product Marketing Manager

Remarcable, Inc.; Vancouver; Hybrid; CAD 120,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental, Vision, STD & Life

401(k) with company match

Bonus potential

Two weeks PTO

Job summary

Remarcable, Inc. is seeking a Senior Product Marketing Manager to lead GTM efforts for a suite of procurement products.

You will own launches, craft compelling messaging for contractors and suppliers, and work with product, sales, and demand generation teams to accelerate adoption and revenue growth. You will travel ~25% for conferences, customer meetings, and internal events, tackling market intelligence and ROI-focused content.

Qualifications

• 3–5 years of experience in product marketing, ideally in B2B SaaS or a technical product environment.
• Proven track record leading launches from concept to rollout and beyond, with measurable business impact.
• Exceptional written and verbal communication skills; ability to simplify complex topics for target audiences.

Responsibilities

• Own product and feature launches including positioning, launch planning, enablement, and adoption campaigns.
• Develop messaging for solutions, products, and industries that resonates with contractors and suppliers.
• Build competitive and market intelligence programs and translate insights into sales enablement and roadmap input.
• Collaborate with Product to understand roadmap and provide insights for prioritization.
• Create proof points through case studies, testimonials, and use-case content demonstrating ROI.
• Produce content to move the funnel and support demand generation and sales.
• Partner with Demand Gen to run multi-channel programs for strategic launches.
• Analyze adoption metrics and marketing performance to refine strategy.

Skills

Product marketing

B2B SaaS

Cross-functional collaboration

Data-driven

Project management

Construction experience

Job description

About the Role

Remarcable is the procurement platform built specifically for specialty trade contractors, seamlessly connecting contractor field teams, office teams, and suppliers. With deep supplier integrations and purpose-built workflows, Remarcable delivers complete operational visibility from requisition to reconciliation.

We are seeking a Senior Product Marketing Manager to lead go-to-marketing efforts for a solution suite of products. You will have a unique opportunity to lead launch strategies for new products and features, driving acquisition and adoption in a fast-paced and agile environment. You will be responsible for executing product launch plans together with a highly cross-functional team of marketers, product managers, and sales and support team members.

This is a highly visible role with direct influence on revenue growth, roadmap prioritization, and solution positioning and messaging.

What You’ll Do

• Own product and feature launches including positioning, launch planning, enablement, and adoption campaigns.
• Develop solution, product, and industry messaging and persuasive copy that resonates with contractors and suppliers.
• Build competitive and market intelligence programs analyzing competitors, substitutes, and emerging technologies, and translate insights into sales enablement, positioning shifts, and roadmap input.
• Partner with Product to deeply understand the roadmap and share insights for feature prioritization based on market opportunity and customer need.
• Develop proof points through case studies, testimonials, and use‑case content that demonstrate measurable value and customer ROI.
• Create content that moves the funnel, supporting demand generation and sales.
• Collaborate with Demand Generation to develop multi‑channel marketing programs for strategic feature launches.
• Analyze product adoption metrics and marketing performance to inform strategy and refine future GTM activities.
• Conduct industry research, both qualitative and quantitative, do deliver meaningful proof and insights that inform our product strategy.
• Travel at least 25% for conferences, customer meetings, and internal events.

What You Bring

• 3-5 years of experience in product marketing, ideally in B2B SaaS or a technical product environment
• Strong track record leading launches from concept to rollout and beyond—driving measurable business impact
• Exceptional written and verbal communication skills, with the ability to simplify complex topics into clear, audience‑specific value propositions
• Highly cross‑functional and collaborative; experienced working with Product, Sales, CS, and Demand Gen to align and execute
• Data‑driven mindset—comfortable digging into usage metrics, market data, and campaign performance to refine your approach
• Self‑starter with strong project management skills and a bias for action
• Experience in construction a plus

Why Remarcable

• Be part of building out our product marketing from the ground up.
• Influence the go‑to‑market strategy for a company doubling revenue year over year.
• Be part of a team that values creativity, accountability, and doing work that matters in the construction industry.

About Remarcable, Inc.

Remarcable is a Series A-funded SaaS company revolutionizing how contractors work. Founded by an engineer to solve inefficiencies he experienced firsthand in the field, our platform removes procurement and operational friction for the construction industry - especially electrical contractors.

Our SOC 2 Type II-certified B2B marketplace has processed billions in material purchases, connecting contractors, suppliers, and accounting systems in one seamless workflow. Backed by Insight Partners, we’re scaling quickly and bringing modern technology to an industry long overdue for innovation.

Benefits include:

• Medical, Dental, Vision, STD & Life Insurance (100% company-paid for employees)
• 401(k) with company match
• Bonus potential
• Two weeks PTO in the first year