Senior Product Manager - Growth (Remote First)

Zensurance; Toronto; Remote; CAD 104,000 - 145,000; Full time

Benefits offered by this job

Remote-first setup

Home office allowance

Tech equipment provided

Half days before public holidays

Flexible health and dental plans

Parental leave top-up

Education assistance

Weekly Friday huddles

Job summary

Zensurance is hiring a Senior Product Manager, Growth to own the growth strategy for the New Business customer journey—from acquisition through quote conversion and online purchase.

This senior individual contributor role emphasizes experimentation, customer research, product analytics, and UX judgment to drive measurable growth. You’ll collaborate with Product, UX, Engineering, Data, Marketing, and leadership.

Qualifications

• 7+ years in Product Management with 4+ years in Growth for B2C products.
• Proven track record across acquisition, conversion, activation, and experiments.
• Hands-on product analytics and experimentation with data-driven decision making.
• Strong discovery through behavioral analysis, segmentation, and user research.
• Ability to influence senior leaders and partner with multiple teams.

Responsibilities

• Own growth strategy, priorities, roadmap, and outcomes for the New Business funnel.
• Build and evolve the experimentation roadmap with business impact in mind.
• Analyze performance across channels and journey stages; collaborate with Marketing.
• Lead discovery from hypothesis through validation and measurement with cross-functional teams.
• Drive delivery with Engineering and own the UX team roadmap.
• Apply AI across discovery, research, analysis, and delivery to speed up product work.

Skills

Growth

Product analytics

UX judgement

Cross-functional collaboration

Executive communication

AI proficiency

Experimentation

Customer research

Job description

About Us

Zensurance is redefining commercial insurance for Canadian businesses.

As a leading InsurTech, we make getting the right coverage simple, fast, and accessible through a digital-first experience. Our platform combines advanced technology with deep industry expertise to deliver tailored insurance solutions that help businesses thrive.

Zensurance has been recognized for its rapid growth and industry impact:

• Deloitte’s Technology Fast 50 (2023, 2024, 2025)


• Deloitte’s Technology Fast 500 (2024, 2025)


• Top Insurance Employers (2022)

At Zensurance, we value ownership, collaboration, and innovation. Our team thrives on solving complex challenges, challenging the status quo, and making a real impact in an industry ready for change.

If you're looking to build something meaningful in a fast-growing, customer-focused company, we’d love to hear from you!

We’re hiring a Senior Product Manager, Growth to own the growth strategy and outcomes across our New Business customer journey, from acquisition through quote conversion and online purchase completion.

This is a senior individual contributor role for an experienced Growth Product Manager who can operate independently from day one. You’ll use experimentation, customer research, product analytics, and strong UX judgment to uncover opportunities, challenge assumptions, and drive measurable growth.

You’ll work closely with Product, UX, Engineering, Data, Marketing, and senior leadership to turn insights into clear decisions and action. You’ll also own and prioritize the UX team roadmap.

Responsibilities

Growth Strategy & Funnel Performance

• Own the growth strategy, priorities, roadmap, and outcomes for the New Business funnel, aligned with broader business objectives.


• Build and continuously evolve the experimentation roadmap, using evidence and business impact to decide what to test, optimize, or invest in.


• Analyze performance across channels, segments, and journey stages, partnering with Marketing when acquisition quality impacts conversion.


• Take ideas from hypothesis through validation and measurement, using the right mix of experimentation, research, prototyping, and product changes.


• Drive execution and delivery with Engineering from solution design through launch, managing scope, trade-offs, dependencies, and execution risks.


• Continuously measure outcomes after launch and use learnings to inform the next set of priorities.

Customer Discovery & Experience

• Build a deep understanding of customers through quantitative and qualitative signals, including behavioral analysis, persona development, and segmentation.


• Use multiple data sources, challenge initial assumptions, and test alternative explanations before drawing conclusions or making recommendations.


• Own the New Business customer experience, partnering with UX to improve flows, usability, and conversion.


• Stay current on modern B2C UX patterns and trends to inform product decisions and improve conversion.

Senior Product Leadership

• Own the UX team roadmap, balancing needs and trade-offs across domains.


• Independently drive strategic conversations and decisions with senior and executive leadership, presenting clear recommendations, trade-offs, and evidence-backed narratives.


• Lead across a matrixed environment, aligning Product, UX, Engineering, Data, Marketing, and other stakeholders without relying on direct authority.


• Communicate complex problems and insights clearly and concisely, adapting the narrative for executive, business, and technical audiences.


• Work confidently with Engineering to understand system behaviour, technical constraints, dependencies, and feasibility when shaping product opportunities.


• Use AI effectively across discovery, research, analysis, experimentation, decision-making, and delivery to improve the speed and quality of product work.


• Support fellow Product Managers with growth analytics, experimentation, and measurement when needed, sharing practical guidance.

Requirements

• 7+ years of Product Management experience, including 4+ years of direct Growth experience in B2C products.


• Proven track record of driving measurable impact across acquisition, conversion, activation, experimentation, or transactional customer journeys.


• Deep hands-on experience with product analytics and experimentation, and the ability to independently investigate data and evaluate outcomes.


• Strong discovery capability across behavioral analysis, customer segmentation, persona development, and quantitative and qualitative customer research.


• Strong critical thinking and product judgment, with the ability to challenge data, assumptions, and competing narratives to reach evidence-based decisions.


• Strong UX and customer experience judgment, with the ability to identify friction, challenge solutions, and partner effectively with UX.


• Proven ability to operate independently, influence without authority, and drive decisions across senior leaders and complex cross-functional teams.


• Strong working understanding of product architecture and system behaviour, with the ability to discuss dependencies, feasibility, and trade-offs confidently with Engineering.


• Strong AI proficiency, with hands-on experience applying AI across product workflows beyond basic productivity use.


• Proven ability to communicate complex product and data narratives clearly and concisely, including independently presenting recommendations to senior leadership.

Nice to Have

• Experience with complex, multi-step transactional, checkout, quote, or application funnels.


• Experience in a high-volume B2C environment such as insurance, fintech, e-commerce, marketplaces, or gaming.

$104,000 - $145,000 a year

The salary range for this role is $104,000 to $145,000, not including the annual discretionary bonus and any additional performance-based incentives.

The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees may also be eligible for performance-based case incentive awards.

Benefits & Perks at Zensurance

At Zensurance, we know that when our people thrive, so does our business. That’s why we offer a flexible, people-first work environment designed to support your well-being, growth, and success.

Work Your Way

• Remote-first setup for added flexibility


• Home office allowance to create a comfortable workspace


• Top-tier tech: \"Office in a box\" with all necessary tech equipment


• Half days before public holidays: Enjoy half days before long weekends

Your Health, Your Way

• Flexible health and dental plans for families, including mental health support


• Health & personal spending accounts to invest in wellness your way


• Parental leave top-up, because family comes first

Investing in Your Growth

• Education assistance reimbursement for courses, conferences, books, and memberships


• Opportunities to learn from industry experts and grow your career

Staying Connected

• Weekly Friday huddles to share updates and connect across teams


• Virtual & in-person team-building events to strengthen our culture

We’re building something special. Come be a part of it!

AI Tools and Your Interview

We know AI is a valuable tool, and you're welcome to use it to prepare for your interview. However, please don't use AI assistants during the live interview itself. We want to have an authentic conversation with you, and using AI during the interview could affect our evaluation of your suitability for the role.

Just so you know, we use an AI scribe to help us take notes and review interviews, ensuring a fair and clear process.

Diversity & Inclusion

Zensurance celebrates diversity and is committed to creating an inclusive environment. We welcome applications from all backgrounds and provide accommodations throughout the hiring process. If you need support, let us know, we’re here to help.

Thank You!

We review every application with care to find the best fit for our team.

While we may take a little time to get back to you due to the high volume of applications we receive, know that a real human (not a bot!) is reviewing yours. We appreciate your patience and can't wait to learn more about you!