Senior Media Strategist

OMD Canada; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading advertising agency in Toronto is seeking a Senior Strategist to develop creative media communication plans and foster client relationships. Responsibilities include mentoring junior staff, developing strategic insights, and negotiating with media buyers. Ideal candidates will possess strong communication and analytical skills, along with a proactive mindset. A full-time position offering a diverse and inclusive work environment.

Benefits

Virtual Monthly Town Hall Meetings

Full health benefits

Flex Work Arrangement

Extra time-off days

Rewards & Recognition program

Qualifications

• Must be a proven strategic thinker with experience in media.
• Ability to communicate effectively with clients and team members.
• Strong analytical skills to develop effective media plans.

Responsibilities

• Train and mentor juniors and manage day-to-day workload.
• Develop strategic media plans and present to clients.
• Negotiate media rates and build relationships with buyers.

Skills

Flexible

Creative thinker

Great communicator

Proactive

Results oriented

Job description

Direct message the job poster from OMD Canada

REPORTING TO : SUPERVISOR OR ASSOCIATE DIRECTOR

OVERALL RESPONSIBILITIES

The Senior Strategist is responsible for providing strategic insight across all media into a client’s business in order to develop the most creative and cost effective and efficient media communication plan.

He / she is also responsible for building and maintaining the client relationship and internal relationships with account group and buyers.

CHARACTERISTICS YOU HOLD

Flexible, professional, great communicator, positive, passionate, possesses EI, creative thinker team player, challenger, proactive, patient, results oriented, confident, accurate, detailed, accountable, adaptive, curious, active listener, analytical.

WHAT YOUR DAY WILL LOOK LIKE

Train and mentor juniors and manage their day-to-day workload

Develop strategic media POV’s and hone your writing skills

Develop creative media plans according to strategy, considering all potential media vehicles (Digital, Search, social, broadcast, print, OOO, etc.)

Present media plans to client

Ensure execution of plans

Assume ownership of plan revisions due to budget or strategic changes

Build solid relationship with buyers and account groups

Assist Strategy Supervisor on client deliverables

Liaise directly with clients

Negotiate media rates with suppliers

Use of OMD Design in strategy planning

Broaden knowledge and understanding of partner agency disciplines

Utilize all available (industry) media measurement tools

Sound understanding of Media Research Tools (Omni)

Participation in all relevant corporate training

DEVELOPMENTAL TRAINING

Gain further insight into client’s business (sales, economical, competitive)

Understanding of markets / media / buying conditions

Continual mentoring of juniors

Solidify business writing skills

Attend industry media functions as an ambassador of OMD

Volunteer for agency / department projects that interests you.

OMD is a great place to work with friendly and dynamic team members who are committed to creating a fantastic culture. Of course, we continue to work from home and staying very well connected. Some perks we offer are :

• Virtual Monthly Town Hall Meetings
• Full complement of health benefits (My FlexBenefits@OMD)
• Flex Work Arrangement and Work Life Balance initiatives
• Special Days” (extra time-off days around statutory long weekends)
• Rewards & Recognition program when you go above and beyond the call of duty

OMD is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.

Seniority level

Seniority level

Associate

Employment type

Employment type

Full-time

Job function

Advertising Services

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