Senior Media Planner

OMD Canada; Toronto; Hybrid; CAD 70,000 - 105,000; Full time

Benefits offered by this job

Generous PTO

Flexible hybrid work

Formal training opportunities

Global network of agencies

Employee resource groups

Job summary

Omnicom Media in Toronto is seeking a Senior Media Planner to lead the creation and presentation of integrated media plans, proposals and analyses. You will work with an integrated planning team to ground the product in insights and experience for flawless media executions.

The role requires managing client expectations, staying current with media trends, and coordinating the media buying process. A hybrid work model and growth opportunities are offered.

Qualifications

• Post-Secondary education (or equivalent) – University graduate and/or advertising/marketing college degree preferred.
• Minimum of two (2) years’ experience in integrated media planning.
• Experience within an integrated advertising agency.
• Proficient with media research tools and media tools mentioned above.
• Client service oriented with strong learning agility.

Responsibilities

• Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and go beyond the brief.
• Prepare and present evaluations of media opportunities and trends for clients.
• Manage client expectations regarding schedules and deadlines.
• Maintain and evaluate media plans and campaign performance.
• Build strong client and partner relationships and coordinate media buying.

Skills

Client service

Communication

Organization

Time management

Team collaboration

Problem solving

Education

University / advertising or marketing degree

Tools

Clear Decisions

Vividata

Nielsen

Prism

Job description

The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions

Key Responsibilities

• Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief
• Prepare and present evaluations of media opportunities, media trends and issues of interest to clients
• Effectively manage ongoing client expectations in regards to work back schedule, and deadlines
• Develop ability to effectively manage client conversations and expectations
• Remain up-to-date with latest updates from major media partners
• Ensure that all media plans adhere to the agency's values, philosophies and processe
• Maintain the media plan and regularly evaluate campaign performance
• Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful
• Initiate and coordinate the media buying process that deliver exceptional results
• Oversee the administration and maintenance of media buys
• Assist with training junior employees on tools and processes. Ensure client budgets are managed and on track
• Responsible for accurate and timely client finance reports and budget control reports (BCRs
• Support the creation of campaign post reports. Prepare media POVs/evaluation
• Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape

Desired Skills & Experience

• Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferred
• Minimum of two (2) years’ experience in integrated media planning
• Experience within an integrated advertising agency
• Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prism
• Client service oriented. Strong learning agility, with a passion for continuous development
• Excellent communication skills (both written and verballly
• Highly developed organizational skills with a strong attention to detail accurately
• Excellent ability to manage and prioritize time effectively
• Ability to work collaboratively as well as independently
• Proactive approach to problem solving, assisting the team, self-development, etc
• Ability to develop and foster relationships with media partner
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone
• A chance to be part of and grow within a global network of agencies
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge

Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail]