Senior Marketing Specialist, Influencer & Events

Intercap Venture Partners Inc; Toronto; On-site; CAD 70,000 - 80,000; Full time

Job summary

Intercap Venture Partners Inc in Toronto seeks a marketing professional to run programs across three brands: .inc, .box, and an evolving portfolio. You’ll take programs from brief to live, collaborating with our creative lead and agency partners in a fast‑moving, hands‑on role.

You’ll own influencer marketing, earned media, events, and partnerships, while writing copy, coordinating with agencies, and turning customer insights into campaigns.

Qualifications

• 4–6 years in marketing with depth in influencer, earned media, or events
• Experience managing an agency or external partner with budget oversight
• Hands‑on event experience with ability to anticipate issues
• Strong writing with attention to detail (no typos or broken links)
• Ability to shift priorities as portfolio evolves

Responsibilities

• Lead influencer and creator marketing across three brands
• Build relationships with journalists and writers for earned media
• Plan and run events and ensure leads, partnerships, or content outcomes
• Identify and evaluate brand partnerships and manage cross‑brand collaborations
• Write copy for event materials, briefs, press materials, and social campaigns
• Collaborate with product team to incorporate customer insights into marketing

Skills

Influencer marketing

Earned media

Events

Copywriting

Agency management

Adaptability

Job description

Three brands. Three stages of growth. One small team.

Most marketing roles give you one brand and one lane. This one puts you across three businesses at very different stages, running the programs that bring each of them to the people who matter.

About Intercap

Intercap is a venture builder and long-term holding company backed by more than $2B in permanent capital. We own and operate a portfolio companies, including .inc, .box, Breeze, and we build businesses where identity, infrastructure, and financial systems meet.

The role

You’ll run marketing programs across three of our portfolio companies:

• .inc, a premium domain registrar for founders and ambitious businesses
• .box, a Web3-enabled domain registrar

This is a broad seat on a small team. You’ll take programs from brief to live, working alongside our creative lead and agency partners. If you enjoy variety, ownership of your work, and momentum, you’ll feel at home here.

What you’ll own

Influencer and creator marketing

• Act as the main point of contact for our influencer agency
• Help set creator briefs across all three brands
• Keep programs on schedule
• Review creator content against our messaging and brand standards before it goes live

Earned media

• Build relationships with the journalists and writers who cover founders and small business
• Develop and pitch story angles worth telling: real PR, not the press-release mill
• Prepare our founders for interviews and the conversations that follow

Events

• Plan and run our event presence for all three brands, from first brief through execution
• Make sure every event delivers more than photos: leads, partnerships, content, or coverage

Partnerships

• Help find and evaluate brand partners who are a genuine fit for each brand
• Help shape agreements that work for both sides
• Help manage relationships so everyone involved comes out looking better
• Review and route Domain Concierge tickets for .inc and .box (we treat support as a brand touchpoint, not a help desk)
• Spot where customers get stuck and consolidate their feedback
• Work with the product team to streamline the support process
• Bring customer insights back into marketing

Content

• Write and produce content for the programs you run, against direction set by our creative lead
• Handle copy for event materials, creator and partner briefs, press materials, and social and campaign support
• Write quickly and cleanly, in a voice that sounds like the brand

AI in your workflow

We’re curious about how you use AI day to day: what you’ve built, what it replaced, and where you still want a human looking at the output.

What you bring

• 4–6 years in marketing, with good depth in influencer, earned media, or events, and some comfort across the rest
• Experience managing an agency or external partner against a scope and budget, and the confidence to say when something isn’t right yet
• Hands‑on event experience, so you know where events tend to go sideways
• Strong, fast writing and a sharp eye for detail: typos, broken links, a half‑formatted deck
• Comfort with shifting priorities, since attention moves around our portfolio often and this role moves with it

Agency experience translates well here, and so does time on a small team where you wore a lot of hats.

How success is measured

• Programs that run smoothly and return something we can point to
• Earned coverage and creator work that land on message
• Events that produce more than photos
• Support handled without anything slipping

Six months in, there should be a body of work that’s clearly yours.

• Three brands, one role. Exposure to three businesses at three different stages.
• Room to grow. We’re a small marketing function inside a company that keeps adding businesses, and your scope can grow with what you take on.
• Real ownership. The programs you run are visibly yours.
• A team that moves. We make decisions without perfect information and revisit them as we learn. We value people who raise things early and say what they think.

How we work

In-office, five (5) days a week, in downtown Toronto, with some evenings and travel around events.

Compensation and benefits

• Salary: $70,000–$80,000 per year, based on experience and qualifications
• Paid time off
• Comprehensive health and dental coverage

Additional information

This posting is for an existing, open vacancy.

Intercap is an equal opportunity employer committed to building a diverse and inclusive team, and we welcome applications from all qualified individuals. Accommodations are available on request at every stage of the selection process. Let us know what you need and we’ll work with you to meet it.

We thank all applicants for their interest. Only those selected for an interview will be contacted.

AI disclosure:

This role is cross-posted to third-party recruitment platforms (such as LinkedIn), which may use automated systems or artificial intelligence to organize, filter, or surface applicant profiles. Our internal team reviews applications, and all screening, assessment, and selection decisions are made by people.