Senior Marketing Planner

LCBO; Toronto; Hybrid; CAD 56,000 - 94,000; Full time

Job summary

LCBO is seeking a Senior Marketing Planner to strategically manage marketing and operational signage initiatives in a hybrid role. The successful candidate will collaborate with various teams and oversee print production projects, ensuring timely execution. This role requires strong organizational skills, marketing project expertise, and the ability to manage stakeholder relationships effectively.

Benefits

Health/Dental Benefits

Employee & Family Assistance Program

Defined Benefit Pension

Discounts on products and services

Qualifications

• Experience with print-based marketing project management.
• Strong understanding of marketing production workflows.
• Ability to manage multiple projects and stakeholders.

Responsibilities

• Analyze project scope and develop plans for print marketing initiatives.
• Write project briefs and prepare presentations.
• Manage timelines and track budgets while collaborating with teams.

Skills

Project Management

Cross-team Collaboration

Organizational Skills

Attention to Detail

Communication Skills

Education

Post-secondary education in Marketing or related field

Tools

Microsoft Office Suite

Power BI

Job description

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Location Address:

100 Queens Quay East, 9th Floor, Toronto

Number of Openings:

1

Pay:

$56,430.00 - $93,414.00

Job Posting Description:

This is a hybrid role

Are you a strategic and analytical? Reporting to the Senior Marketing Manager, Marketing Operations, you will effectively plan, support and execute a variety of Marketing and Store Operational Signage initiatives to support LCBO’s promotional, operational, and Marketing projects. You will work in close collaboration with the CMDO, Retail, SDRE teams along with industry partners including, paper, print and installation vendors to deliver key print production and operational signage support in our retail stores.

If you excel at print-based marketing project management and cross-team collaboration, then this is the role for you!

About The Role

• Analyze project scope requirements and develop project plans for a variety of print related marketing initiatives.
• Write project briefs, prepare presentations and communication materials.
• Work with a variety of teams to gather information, collaborate and plan projects
• Direct our internal studio, external print, and fulfillment partners with respect to print based projects
• Manage project timelines and track spending against budget.
• Monitor execution, compile data, prepare post-campaign reporting.
• Provide marketing support and recommendations for a variety of ad-hoc business initiatives
  
  
  

About You

• Demonstrated expertise in marketing projects management acquired through a combination of experience in a marketing or retail environment, and related post-secondary education.
• Strong understanding of marketing production workflows from developing project briefs, artwork creation, approvals, printing, fulfillment and distribution.
• Excellent organizational, and multi-tasking to manage a large volume of projects involving multiple stakeholders and the ability to deal with conflicting demands.
• Knowledge of colour theory and how to conduct a press approval.
• Strong working relationships and co-operation among peers within marketing, Customer Experience, Retail and SDR and across divisional groups.
• Strong relationship building with our external partners.
• Superior writing skills and an eye for detail and creative
• Knowledge of graphic design principles, art direction and print production.
• Ability to understand technical drawings regarding store construction for items like glazing, store fixtures, and store layouts.
• Experience with Microsoft Office including, Outlook, Excel, Power BI, PowerPoint, and SharePoint are essential.
  
  
  

We offer a comprehensive suite of benefits including:

• Health/Dental Benefits
• Access to an Employee & Family Assistance Program
• a Defined Benefit Pension
• Discounts on products and services via Workperks.
  
  
  

There is a world of opportunities at the LCBO…

Join an organization where you can be challenged while achieving your true potential. A place where you can make a positive impact supporting Ontario business and communities. Discover a safe, healthy, diverse, inclusive, and accountable workplace where your wellbeing is our top priority. At the LCBO, your contributions are respected and valued. Be part of our journey as we invest in people and technology to transform an organization. There really is a world of opportunities at the LCBO.

We foster a culture of inclusion and belonging, so everyone feels valued, respected, and heard. The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility of Ontarians with Disabilities Act. If contacted for an interview or employment opportunity, please advise if you require an accommodation.

Please submit your resume via Workday by 11:59pm on the deadline date. We appreciate your interest and advise that only those selected for an interview will be contacted.

The LCBO collects and uses the personal information you provide under the authority of the Liquor Control Board of Ontario Act, 2019, SO 2019, c 15, Sch 21, Section 3 and in compliance with the Freedom of Information and Protection of Privacy Act for the sole purpose of processing your job application. When you click “Apply with LinkedIn” you are agreeing to share your information with our service providers engaged by us in connection with recruitment and human resources related activities.

If you have any questions concerning the LCBO’s collection and use of personal information, please contact the Freedom of Information and Privacy Office.

Work Hours:

36.25

Union / Non-Union:

Non-Union

Job Posting End Date:

July 4, 2025

The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail

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