Senior Market Manager (Provider Sales Enablement and Proposals)

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Senior Market Manager (Provider Sales Enablement and Proposals)

Location:

Montréal, QC, CA, H3B 1S6 Vancouver, BC, CA Halifax, NS, CA Toronto, ON, CA Ottawa, ON, CA

Jobs by Category: Sales and Marketing

Job Function: Marketing

Status: Full Time

Schedule: Regular

Description

As a leading Canadian provider of health technology for Payors and Providers (Payviders), TELUS Health continuously strives to increase value creation, enable interoperability and positively impact health outcomes through our solutions. Our market-leading portfolio extends across the health value chain with robust, backend technology agnostically powering claims adjudication, electronic medical records (EMR) and pharmacy management solutions (PMS) connecting payors, providers and patients.

Our team and what we’ll accomplish together

Help bring TELUS Health’s best-in-class technology solutions into the hands of healthcare professionals as we work together to improve care for Canadians.

The TELUS Health Provider Marketing team supports the EMR (Electronic Medical Record) and PMS (Pharmacy Management Solutions) solutions, which are designed to streamline work processes and healthcare providers workflows so they can better focus on caring for their patients. Our team is made up of passionate marketing professionals who believe they can make a difference in the lives of our customers. Through best marketing practices, data driven insights and effective go to market execution, we enable our product and sales counterparts to share a powerful story that positions our solutions successfully in the marketplace against our competitors.

We are looking for a Senior Marketing Manager to join our Provider Marketing team, to help us deliver on our mission and vision. In this role, you will be critical in enabling the success of our sales team to drive revenue growth for our Provider Solutions portfolio.

If you believe technology has an important impact on transforming healthcare for all Canadians, thrive in an ambiguous environment and are comfortable with managing varying volumes and priorities, then this is the role for you.

What you’ll do

• Develop and execute comprehensive sales enablement strategies, including the adoption of digital tools to optimize marketing’s collaboration with sales
• Build strong relationships and interlock with sales and CSM to understand key pain points and optimize marketing support
• Create and manage proposal templates, sales collateral, and marketing content
• Optimize sales and customer facing content and ensure alignment to the overarching business messaging and branding
• Develop compelling event strategy in collaboration with sales and events primes to differentiate TELUS Health’s presence at conferences and trade shows
• Effectively plan and execute webinars and more targeted event activities at the regional level
• Lead Account Based Marketing initiative for high value accounts
• Leverage SFDC to establish reporting and ROI analysis to measure marketing leads’ impact across the sales funnel
• Be prepared for out-of-the-box thinking and trialling different approaches to determine the optimal methods to foster collaboration and drive growth

Qualifications

What you bring

• Post-secondary degree in relevant field and at least 5 years of experience in B2B marketing, with a focus on sales enablement
• Proven track record in proposal management and content development
• Strong understanding of the B2B sales processes - across SMB and Enterprise segments
• Highly experienced in leveraging CRM platforms, such as Salesforce, to create analysis and reporting for marketing leads and sales funnel
• Deeply curious with exceptional analytical abilities and understand the importance of using data to make informed decisions and ensure ROI
• Strong organization and project management skills
• Highly comfortable operating in a fast-moving environment, managing budgets and facilitating cross-functional teams to bring marketing initiatives to life

Great-to-haves

• Knowledge of Canadian healthcare environment and current TELUS assets and teams
• An interest and skillset in creative design, with experience using Photoshop or Adobe Illustrator
• Bilingual in English and French
• Entrepreneurial spirit which will drive passionate ownership and responsibility for the business
• Tenacity, resilience, and leadership that enables you to organize and lead initiatives, overcome challenges, and build solutions
• Ability to navigate ambiguous and complex business challenges to find optimal solutions
• Self-aware with the ability to give, take, and act on, feedback and boundary setting in a positive way

Advanced knowledge of English is required because you will most of the time as part of this position's main responsibilities given its national scope.

Salary Range: $90,000-$134,000

Performance Bonus or Sales Incentive Plan: 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunities to develop your skills
• And much more …

Please note that the compensation shown in the job posting may be subject to change in 2025.

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.