Senior Manager I, Strategy and Operations

Firewood Marketing, Inc.; Toronto; Remote; CAD 85,000 - 100,000; Full time

Job summary

A leading digital marketing agency in Toronto is seeking a highly motivated Senior Manager I, Strategy and Operations to drive campaign planning and execution. The role emphasizes collaboration with product marketing and agencies to enhance marketing strategies. Ideal candidates have over 5 years in media planning and strong analytical skills. This position offers a competitive salary range of CAD $85,000 to $100,000 and promotes a diverse work environment.

Qualifications

• 5+ years of experience in media planning and strategy within a paid media agency or similar environment.
• Strong understanding of digital marketing and audience targeting.
• Exceptional written and verbal communication skills.

Responsibilities

• Drive the planning, execution, and optimization of marketing campaigns.
• Collaborate with cross-functional teams to develop campaign briefs.
• Analyze campaign data and communicate results to clients.

Skills

Media planning

Project management

Analytical skills

Digital marketing channels

Collaboration

Education

Bachelor’s degree or equivalent practical experience

Tools

Google Sheets

Excel

Job description

Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website (monks.com/careers ).

Position Overview

We are seeking a highly motivated and strategic Senior Manager I, Strategy and Operations to drive the planning, execution, and optimization of our marketing campaigns. In this role, you will collaborate closely with Product Marketing Managers, agencies, and cross-functional teams to develop clear campaign briefs, manage media initiatives end-to-end, and ensure alignment with business goals. You’ll be a key partner in interpreting campaign data, communicating insights, and guiding future strategies. The ideal candidate combines strong project management skills with a data-driven mindset and excels at improving processes to boost efficiency and impact.

• Partner closely with Product Marketing Managers (PMMs) to develop strategic campaign briefs, provide best practice guidance on paid media, social, creative strategies, platform capabilities, and audience-first approaches.
• Lead end-to-end project management for media-related initiatives, ensuring timely execution and alignment with objectives.
• Manage cross-functional collaboration to translate briefs into clear, actionable media recommendations.
• Proactively participate in agency status calls, offering strategic insights and performance updates.
• Analyze campaign data and communicate results clearly to clients and internal teams, driving informed strategy and optimizations.
• Maintain accuracy and completeness of data within asset trackers to support seamless campaign execution.
• Identify and implement opportunities for process improvement, standardization, automation, and documentation to enhance operational efficiency.

Qualifications

• Bachelor’s degree or equivalent practical experience.
• 5+ years of experience in media planning and strategy within a paid media agency or similar environment.
• Strong understanding of digital marketing channels, audience targeting, and data-driven decision-making.
• Excellent organizational skills and keen attention to detail, with the ability to manage multiple projects simultaneously.
• Proficiency in project management tools and advanced skills in Google Sheets and Excel.
• Exceptional written and verbal communication skills.
• Proven ability to collaborate effectively across cross-functional teams and external partners.
• Analytical mindset with a demonstrated ability to translate data into actionable insights.

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

Monks is committed to ensuring equal access and participation for people with disabilities. We are committed to treating people with disabilities in a way that allows them to maintain their dignity and independence. We believe in integration, and we are committed to meeting the needs of people with disabilities in a timely manner. We will do so by removing and preventing barriers to accessibility and by meeting our accessibility requirements under local accessibility laws.

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What We Offer

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range$85,000—$100,000 CAD

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.

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Monks does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

At Monks, we are committed to protecting your personal information. As part of our recruitment process, we collect and process personal data to evaluate your application and communicate with you. To understand how we handle your information, including the types of data we collect, how we use it, and your rights, please read our Monks Candidate Privacy Notice . We encourage you to review this notice to ensure you are fully informed about how your data will be managed during your application process.