Senior Lead, Partnerships (Perks & Rewards)

Wealthsimple Inc.; Toronto; Hybrid; CAD 120,000 - 160,000; Full time

Benefits offered by this job

Top-tier health benefits

Life insurance

Employer match savings

Vacation days

Wellness days

Unlimited sick days

Mental health days

90 days away program

Job summary

Wealthsimple Inc. in Canada seeks a seasoned partnerships lead to own our perks and rewards ecosystem end to end. You will source, negotiate, and launch card partnerships with national brands, expanding Wealthsimple Offers and the cashback marketplace to drive client adoption.

You will shape Milestone Rewards, lead commercial negotiations, and turn spend data into partner opportunities, collaborating across Growth, PMM, Brand, Product, and data teams to scale programs and meet quarterly targets.

Qualifications

• 7-10 years of relevant experience in consulting, partnerships, and/or product-adjacent roles in banking or customer-focused industries.
• Perks and rewards experience.
• Negotiation and commercial ownership.
• Strong analytical and commercial skills, with the ability to assess trade-offs, economics, and scalability, and real comfort in spend and redemption data.
• Strategic partnership execution.
• A 0-to-1 operator.
• High urgency, strong ownership, and a bias for action.

Responsibilities

• Own credit card partnerships end to end: source, negotiate, and land partner-funded, card-native perks with national, household-name brands.
• Grow Wealthsimple Offers and the credit card cashback marketplace: build the roster across our top spend categories and drive adoption and redemption.
• Own Milestone Rewards: shape the mechanics and partner mix, and decide when to revamp, expand, or retire.
• Lead commercial negotiations from first outreach to signed terms, landing economics that work for both our clients and the business.
• Turn card and marketplace data into a pipeline: identify spend, frequency, and client value to win partners.
• Partner cross-functionally with Growth, PMM, Brand, Product, and data to launch, measure, and scale each program.
• Own the targets: offers live, unique clients engaging, redemption rates, and perks live per quarter.

Skills

Perks and rewards

Negotiation

Analytical skills

Strategic partnerships

0-to-1 operator

Ownership

Tools

SQL

Looker

Preset

Tableau

Job description

Build something people love

Wealthsimple is Canada’s leading financial innovator. The company offers a full suite of simple, sophisticated financial products across managed investing, do-it-yourself trading, cryptocurrency, tax filing, spending and saving. Wealthsimple currently serves more than 4 million Canadians and holds over $155 billion in assets under administration. The company was founded in 2014 by a team of financial experts and technology entrepreneurs, and is headquartered in Toronto, Canada.

We're proud of what we've built — and we're just getting started. Read our Culture Manual and learn more about how we work.

About the role

This role owns the partnerships behind how we reward Wealthsimple clients for their everyday spend and deepen their relationship with us. You'll own our perks and rewards ecosystem end to end: credit card partnerships, Milestone Rewards, Wealthsimple Offers, and the credit card cashback marketplace. The job is to turn these programs into a reason clients bring more of their financial lives to us, measured in adoption, consolidation, and engagement. You'll source, negotiate, and launch partnerships with some of the biggest brands in the country, and you'll build a lot of it from scratch. This is a builder's seat for someone who's done perks and rewards before and wants to own the function end to end.

In this role you'll have the opportunity to:

• Own credit card partnerships end to end: source, negotiate, and land partner-funded, card-native perks with national, household-name brands.

• Grow Wealthsimple Offers and the credit card cashback marketplace: build the roster across our top spend categories (travel, telecom, insurance, entertainment, grocery, transportation) and drive client adoption and redemption.

• Own Milestone Rewards: shape the mechanics and partner mix, and make the calls on when to revamp, expand, or retire.

• Lead commercial negotiations from first outreach to signed terms, landing economics that work for both our clients and the business.

• Turn card and marketplace data into a pipeline: find where the spend, the frequency, and the client value actually are, then go win those partners.

• Partner cross-functionally with Growth, PMM, Brand, Product, and data to launch, measure, and scale each program.

• Own the targets: offers live, unique clients engaging, redemption rates, and perks live per quarter, all tied to adoption, consolidation, and engagement.

Skills you'll bring:

• 7-10 years of relevant experience in consulting, partnerships, and/or product-adjacent roles in banking or customer-focused industries.

• Perks and rewards experience. You've built or run a perks, rewards, or loyalty program before. This is the core of the role and we're looking for someone who's lived it, not read about it.

• Negotiation and commercial ownership. A master negotiator with a track record of driving commercial outcomes, hitting targets, and turning partnerships into value.

• Strong analytical and commercial skills, with the ability to assess trade-offs, economics, and scalability, and real comfort in spend and redemption data.

• Strategic partnership execution. Demonstrated experience developing and executing partnerships that require coordination across multiple stakeholders and functions.

• A 0-to-1 operator. Experience launching, building, or scaling programs in a new market with a high degree of autonomy.

• High urgency, strong ownership, and a bias for action.

Nice to haves:

• Credit card, card-linked offer, interchange, or payments experience. If you've worked on card perks or a card-linked marketplace, we especially want to talk.

• A loyalty pedigree: experience at a fintech, a financial institution, or a consumer brand with a serious loyalty program.

• Hands-on data skills: SQL or a BI tool (Looker, Preset, Tableau, or similar) to interrogate spend and redemption yourself.

Why Wealthsimple?

Top-tier health benefits and life insurance

Long-term group savings with employer match, through Wealthsimple for Business

20 vacation days, 4 wellness days, and unlimited sick and mental health days per year*

90 days away: work outside Canada for up to 90 days per year*

Employee resource groups, including Rainbow (2SLGBTQ), Women of WS, and Black at WS

We are a hybrid team with over 1,500 employees across North America. The people are one of the best parts of working here: you'll collaborate with incredibly talented, curious, and driven teammates who are deeply committed to doing great work.

*Unlimited paid sick days, Wellness Days and the 90 day away program do not apply to certain roles.

ICYMI

Technology & Innovation at Wealthsimple: We move quickly and build thoughtfully. That means we're always looking for better ways to work — whether that's new tools, AI, or rethinking how we approach a problem. We don't expect you to have all the answers, but we do expect curiosity and a willingness to evolve alongside the products we're building.

Inclusion Statement: We're building products for a diverse world, and we need a diverse team to do it well. We strongly encourage applications from everyone, regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.

Accessibility Statement: We're committed to an accessible hiring experience. If you need any accommodations throughout the interview process, please let us know — we'll work with you to make sure you have what you need. We also welcome any feedback on how we can better accommodate candidates with accessibility needs.

AI in Hiring: We may use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our team but don't replace human judgment – all final hiring decisions are made by people. If you have questions about how your data is used, reach out to us.