Senior GA4 & Data Analytics Specialist

Rubicon Path; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading consulting firm in Toronto is seeking an experienced Information Management Specialist - Senior to lead Google Analytics 4 implementations and drive actionable insights for business decisions. The role requires strong web analytics skills, collaboration with cross-functional teams, and the ability to analyze user behavior patterns. The ideal candidate will have expertise in GA4, MS Excel, and visualizing data effectively.

Qualifications

• Experience in implementing and configuring Google Analytics 4 (GA4).
• Proficiency in MS Excel for data analysis and visualization.
• Strong ability to analyze user data and provide actionable insights.

Responsibilities

• Lead the implementation and configuration of GA4 for accurate data tracking.
• Build and maintain reports tailored for stakeholders' needs.
• Analyze data to uncover user behavior patterns and improve performance.

Skills

Data analysis for actionable insights

User behavior optimization

Effectively communicate complex analytics

Visualizations and narratives creation

Managing project deadlines

Education

Relevant degree or certification

Tools

Google Analytics 4

MS Excel

Looker Studio

PowerBI

SQL

Job description

A leading consulting firm in Toronto is seeking an experienced Information Management Specialist - Senior to lead Google Analytics 4 implementations and drive actionable insights for business decisions. The role requires strong web analytics skills, collaboration with cross-functional teams, and the ability to analyze user behavior patterns. The ideal candidate will have expertise in GA4, MS Excel, and visualizing data effectively.