Senior Events Manager

CaseWare International; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A leading fintech company is seeking a Senior Events Manager to oversee and execute a comprehensive global event strategy. This full-time, permanent position focuses on managing North American events while ensuring brand consistency and engagement. The ideal candidate has over 7 years of event marketing experience and exceptional project management skills. Competitive compensation and remote work options are offered.

Benefits

Flexible work options

Generous time-off policies

Comprehensive benefits

Qualifications

• 7+ years of experience in event marketing.
• Strong background in digital, hybrid, and in-person events.
• Experience managing regional execution responsibilities.

Responsibilities

• Own the global event strategy, ensuring consistent branding.
• Lead the execution of North American events.
• Manage full-cycle logistics for NA events.

Skills

Event marketing experience

Project management skills

Leadership skills

Communication skills

Interpersonal skills

Problem-solving skills

Tools

Excel

PowerPoint

Cloud-sharing programs

Job description

Overview

Caseware is one of Canada's original Fintech companies with over 30 years in the global audit and accounting software industry. We have more than 500,000 users across 130 countries and availability in 16 languages. The Caseware Marketing team is seeking a strategic, hands-on Senior Events Manager to lead the development and execution of a unified global event strategy, with particular emphasis on directly managing and executing events in North America.

Reporting to the marketing leadership team, this individual will oversee a comprehensive global calendar of in-person, digital, and hybrid events, ensuring alignment across regions while operationalizing North American events end-to-end. The role drives brand awareness, customer engagement, and measurable demand generation through a scalable event strategy that balances high-level vision with tactical execution. This is a full-time, permanent position.

Location: This position is available to all applicants residing and eligible to work in the US (remote) or in Toronto, Ontario (hybrid 3x in-office).

What you will be doing

• Global Strategy & Calendar Management
  Own the global event strategy, ensuring consistent positioning, branding, and audience targeting across all markets
• Build and maintain a centralized global calendar of key events, including Caseware-hosted experiences and third‑party opportunities
• Partner with regional teams to provide guidance, best practices, and operational alignment on international event execution
• Present strategic recommendations on global sponsorships, speaker engagements, and flagship events
• North America Focus & Execution
  Directly lead the execution of all North American events, including owned and sponsored activations, customer-facing events, field marketing experiences, and trade shows
• Manage full-cycle logistics for NA events: from planning and vendor management to on-site execution and post-event analysis
• Serve as the primary liaison for internal stakeholders (Sales, Product, Customer Success, etc.) in the planning of regional events
• Digital & Hybrid Events
  Support the planning and execution of global digital and hybrid events including thought leadership webinars, virtual conferences, and live-streamed product launches
• Present recommendations for digital event platforms and tools (e.g., registration systems, streaming tools, engagement tech, lead scanning apps)
• Ensure exceptional audience experience and brand consistency across all virtual touchpoints
• Operations, Promotion & Performance
  Support the development of integrated promotional strategies in collaboration with the broader marketing team, including email, social media, digital advertising, and PR
• Work with Marketing Ops to determine KPIs and performance metrics across all event types and develop a dashboard for global events reporting and insights
• Manage vendor relationships, event budgets, production timelines, and inventory across digital and physical event formats
• Oversee booth inventory and event materials, ensuring on-brand, compliant, and regionally appropriate assets are available and shipped on time
• Lead the swag and promotional item program, including vendor sourcing, ordering, inventory management, and regional distribution
• Establish and maintain an Internal Events Best Practices Guide to ensure consistency, efficiency, and scalability across all regions and event types

What you will bring

• 7+ years of experience in event marketing
• A strong background in digital, hybrid, and in-person events
• Demonstrated success in leading global event strategies
• Experience managing regional execution responsibilities
• Exceptional project management and cross-functional leadership skills
• Working knowledge of event tech platforms and tools
• Outstanding written and oral communications skills
• Leadership and strong interpersonal skills
• Comfortable with regular travel
• Problem-solving and management through stressful situations
• Project management, timelines, and task management
• Facilities management, audio-visual, room layouts and design
• Production, staging, and on-site execution
• Ensuring excellent customer service and quality delivery
• Menu planning and design
• Supplier/Venue sourcing and management
• Contracting, negotiations, and compliance
• Risk assessment and management (emergency planning)
• Event budgeting and financials
• Evaluations, reporting and analysis
• Working knowledge of Excel, PowerPoint, Word and cloud-sharing programs
• Understanding of social media in event settings

What's in it for you

Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.

We are committed to a collaborative culture. We value your ideas and encourage knowledge sharing within a supportive, inclusive team.

Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.

Competitive compensation. Including a competitive salary and comprehensive benefits such as health insurance and retirement plans.

Impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.

Recognition and rewards. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.

Global opportunities. Work on international projects and collaborate with a diverse, global team.

About Caseware

Caseware's cutting-edge software products are designed for accounting firms, corporations, and governments. Our teams collaborate, innovate, and build upon our existing suite of products to shape the future of audits, financial reporting, and data analytics.

With an investment from Hg Capital in 2020, Caseware is entering a new growth phase, focusing on people and products that have driven our success to date.

Caseware values Many Voices, One Team, and we are committed to building diverse teams in an equitable and inclusive way. We welcome candidates from all backgrounds. If you require accommodations or have questions during the application or interview process, please email our People Operations team at [e-mail].

Background Check:

Candidates successful in obtaining an offer will complete a background check through Certn.co, including identity verification and criminal record checks. Executives and Senior Managers will undergo a soft credit check. Candidates residing in the Netherlands and Germany are excluded from Certn.co background checks.

Security and Fraud:

Caseware takes the security of candidates seriously. All legitimate communications will come from @caseware.com addresses, and open positions are listed on reputable job boards and our website. We will never ask for payment or financial information. If you receive an unsolicited offer, proceed with caution.