Senior Director, Marketing and Communications

T-Net British Columbia; Vancouver; Hybrid; CAD 192,000 - 264,000; Full time

Job summary

A leading technology solutions provider is seeking a Senior Director, Marketing and Communications to develop and execute a global strategy. Candidates should have over 10 years in communications, proven ability to shift market perceptions, and strong analytical skills. The role offers a competitive salary range from $192,000 to $264,000 annually.

Benefits

Diversity, equity, and inclusion initiatives

Learning and development opportunities

Flexible work environment

Qualifications

• 10+ years of experience in a senior leadership role in strategic communications.
• Demonstrated ability to enhance brand reputation and strategic importance.
• Outstanding written and verbal communication skills.

Responsibilities

• Lead and execute marketing and communications strategy.
• Develop tailored communication plans for stakeholders.
• Monitor and analyze KPIs to measure marketing effectiveness.

Skills

Strategic communications

Corporate marketing

Stakeholder management

Data-driven strategies

Excellent communication

Education

Bachelor's degree in Communications, Marketing, or Business Administration

Advanced degree

Job description

Senior Director, Marketing and Communications

GeoComply is at the forefront of geolocation, cybersecurity, and anti-fraud innovation, developing and delivering cutting-edge technologies to help ensure regulatory compliance, combat bad online actors, alleviate user friction, and protect businesses from fraud.

Achieving significant business and revenue growth over the past three years, GeoComply has been trusted by leading global brands and regulators for over ten years. Our compliance-grade geolocation technology solutions are installed on over 400 million devices and analyze over 12 billion transactions a year.

The Role

GeoComply is seeking a highly experienced and strategic Senior Director, Marketing and Communications to lead and manage all global marketing and communications efforts. This pivotal full-time role will be responsible for developing and executing a comprehensive strategy to elevate GeoComply's market perception and position it accurately within the global anti-fraud and cybersecurity space.

Key Responsibilities

• Lead, manage, and execute across the full spectrum of marketing and communications.
• Develop, own, and champion a comprehensive global marketing and communications strategy.
• Take full ownership of crafting compelling and resonant messaging and narratives that clearly articulate the value proposition of GeoComply's anti-fraud suite to executive-level stakeholders.
• Lead the identification of key executive stakeholders and strategically develop and implement tailored communication and engagement plans.
• Design, implement, and manage a multi-channel communication plan that leverages various touchpoints to reach and resonate with senior leadership, the broader market, and all stakeholder groups.
• Collaborate seamlessly with GeoComply's internal teams to ensure consistent messaging, brand alignment, and full support for all repositioning efforts.
• Define, monitor, and analyze key performance indicators to measure the effectiveness of all marketing and communication strategies.
• Conduct thorough analysis of the current market perception of GeoComply, identify emerging trends, opportunities, and potential challenges, and apply these insights to refine and optimize the overall marketing and communication strategy and execution.
• Translate strategic frameworks into detailed, actionable plans with clear timelines, responsibilities, and resource allocation, and drive the operational changes necessary to implement these plans effectively.
• Develop and execute strategic communication initiatives targeting investors, internal teams, partners, customers, the broader market, and media.

Who You Are:

• Extensive experience (10+ years preferred) in a senior leadership role within strategic communications, corporate marketing, or executive-level communications, ideally within the technology, SaaS, or financial services sectors.
• Proven track record of successfully shifting market perceptions, enhancing brand reputation, and elevating the strategic importance of technology solutions among executive leadership.
• Deep understanding of business strategy, financial drivers, and the concerns of C-suite executives, with the ability to translate this understanding into compelling, executive-level communications that demonstrate ROI.
• Outstanding written and verbal communication skills, with the proven ability to craft compelling narratives, develop various forms of marketing and communication content, and present complex information clearly and concisely to diverse audiences.
• Strong analytical and problem-solving skills, with the ability to develop data-driven marketing and communication strategies and translate these strategies into actionable operational plans that drive results.
• Excellent stakeholder management and interpersonal skills, with the ability to build rapport and influence at all levels within and outside the organization.
• Familiarity with the iGaming, fraud prevention, or cybersecurity landscape is a significant asset.
• Bachelor's degree in Communications, Marketing, Business Administration, or a related field; an advanced degree is preferred.

Salary Range

The salary for this position ranges from $192,000/year up to $264,000/year, based on several factors evaluated throughout the interview, including market location, job-related knowledge, skills, and experience.

Apply Now!

Interested in joining our team? Send us your resume and a cover letter.

Commitment to Diversity and Equity.

If you don't tick every box in this job description, please don't rule yourself out. We focus on hiring people who value inclusion, collaboration, adaptability, courage, and integrity rather than ticking boxes.

Why GeoComply?

Joining the GeoComply team means you'll be part of an award-winning company to work, learn and grow. We are fast-paced, high-impact, and have a can-do team culture.

We're working towards something big, and we've built a reputation as the global market leader for geolocation compliance solutions for over 10 years.

Diversity, equity, and inclusion are at the core of who we are

We promote DEI in our recruitment and hiring practices; scholarships and financial aid; training and mentorship programs; employee benefits, and more.

Learning is at the heart of our employee experience

We foster an environment that empowers every employee to gain the knowledge and abilities needed to perform at their very best and help our organization grow.

We believe in being a force for good

We profoundly care about our impact on the world and strive to make meaningful contributions to the communities we work and live in.

We care about our team

Our GeoComply team is talented, driven, and hard-working, and is known for its positive attitude and energy. At GeoComply, we take care of our employees with the total package.

We value in-person collaboration

GeoComply culture thrives on a dynamic mix of in-person energy and independent focus, and we champion a hybrid work model that blends the energy of in-person collaboration with the flexibility to work from home.