Senior CopyWriter

Electronic Arts; Vancouver; Hybrid; CAD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Senior Copywriter to join their dynamic Marketing Team. This role focuses on creating compelling marketing copy for popular gaming franchises, blending creativity with technology to enhance player engagement. As part of a collaborative team, you'll produce high-quality content that resonates across multiple channels, ensuring the brand's message is impactful and consistent. If you're passionate about storytelling in the gaming industry and thrive in a creative environment, this opportunity is perfect for you. Join a community where your words will reach millions of players worldwide!

Qualifications

• Proven track record as a marketing copywriter with diverse examples.
• Experience in executing brand campaigns from start to finish.

Responsibilities

• Craft end-to-end campaign copy across various marketing channels.
• Collaborate with design teams to ensure cohesive messaging.

Skills

Marketing Copywriting

Creative Writing

Collaboration

Curiosity

Education

Bachelor's Degree in Marketing or Communications

Tools

Content Management Systems

Email Marketing Tools

Job description

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Senior Copywriter

Our Marketing Team exists to tell the story of Electronic Arts and expand the positive power of play. We develop and execute the strategic vision of our products, run world-class multi-channel campaigns, work on creative global engagement across all touchpoints, and ensure our brand is awesome everywhere we show up.

The Marketing Copy Team is looking for a writer to join a small, tactical group focused on producing high-volume, high-quality copy that works across EA’s best franchises including The Sims, Battlefield, EA SPORTS FC, Need for Speed, and many more. We blend insights with storytelling and technology to push the boundaries of marketing.

This writer will be focused on copy for the Apex Legends franchise. We’re looking for a writer who has experience writing marketing copy across channels–especially in the gaming industry.

This is a collaborative team, so it’s important to be someone who isn’t afraid to ask questions while focusing on output. You’ll work with multiple partner teams on everything from emails to in-game assets – and there’s nothing like the feeling of seeing your words on an Xbox or PlayStation screen and knowing millions of players will too. You will work both locally and remotely with a team spanning the globe in this role, reporting to the Creative Lead of the Marketing Copy Team.

Responsibilities

1. The ability to write end-to-end campaign copy across the EA and first-party marketing ecosystem
2. Partner with design teams to help uphold our visual look, feel, and messaging across multiple brand-level campaigns under the guidance of EA creative and senior leadership
3. Experience the melding of creativity and technology to help make our team’s production process efficient and partner-friendly
4. A deep sense of curiosity and willingness to ask questions and work with a variety of teams and partners throughout the marketing organization and beyond

Job Requirements

1. Demonstrated experience as a marketing copywriter with plenty of examples of short-form copy (emails, ad banners, web copy, etc.)
2. Experience working on brand campaigns from vision to completion
3. Video game industry experience a huge plus.