Senior Communications Lead, Innovation & Startup Ecosystem

University of Waterloo; Southwestern Ontario; On-site; CAD 80,000 - 100,000; Full time

Job summary

The University of Waterloo's Velocity incubator seeks a Senior Communications Specialist to lead complex communications initiatives, shaping messaging and content that highlights founders, ventures and ecosystem partnerships. This role blends strategic storytelling with rigorous project management to raise awareness and participation across Waterloo's innovation community.

Working with Velocity leaders, program teams and external partners, you will plan, develop and evaluate communications

Qualifications

• Minimum 4–6 years of progressively responsible communications experience.
• Experience developing strategic messaging and producing high-quality content.

Responsibilities

• Leads complex or specialized communications initiatives supporting entrepreneurship programs and community engagement.
• Develops strategic messaging and compelling content showcasing founders and partnerships.
• Provides communications advice to Velocity leaders and mentors on planning and delivery.
• Coordinates cross-functional activities across multiple audiences and channels.
• Evaluates communications effectiveness and identifies opportunities to improve outcomes.

Skills

Advanced writing

Strategic messaging

Project planning

Stakeholder management

Education

Undergraduate degree or post-secondary diploma in communications, public relations, journalism, English, marketing

Tools

Collaboration tools

Digital reporting tools

Job description

The University of Waterloo's Velocity incubator seeks a Senior Communications Specialist to lead complex communications initiatives, shaping messaging and content that highlights founders, ventures and ecosystem partnerships. This role blends strategic storytelling with rigorous project management to raise awareness and participation across Waterloo's innovation community.

Working with Velocity leaders, program teams and external partners, you will plan, develop and evaluate communications