Senior Advisor, Philanthropy, Sponsorships and Experiential Marketing (OAW)

Relevance; Aurora; On-site; CAD 96,000 - 149,000; Full time

Job summary

Desjardins invites a Senior Advisor to shape partnerships across Ontario, Atlantic and Western Canada, aligning with Quebec counterparts to deliver measurable community impact and brand visibility. You will identify opportunities, negotiate complex contracts, and provide strategic recommendations, working with stakeholders and teams to optimize portfolio performance.

The role requires strong market insight, relationship-building, and strategic thinking, with travel between offices and regions.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, or related field.
• Nine years of relevant experience in sponsorships, partnerships, experiential marketing, philanthropy, or related fields.
• Experience sourcing and securing strategic partnerships.
• Experience negotiating and managing complex contracts and partnership agreements.
• Travel within the Ontario region or between offices for meetings.

Responsibilities

• Identify and cultivate strategic philanthropy, sponsorship, and experiential marketing opportunities that advance business objectives and deliver community impact.
• Develop and maintain relationships with partners, agencies, community organizations, suppliers, and industry stakeholders.
• Monitor market trends and industry developments to provide insights and recommendations.
• Prepare business cases and strategic recommendations to support investment decisions and portfolio optimization.
• Lead complex lead partnership and sponsorship negotiations from assessment through contract execution.
• Act as a trusted advisor to internal stakeholders on partnership strategy, activation planning, risk management, and prioritization.
• Measure and report partnership performance to optimize portfolio effectiveness and ROI.
• Collaborate with cross-functional teams to align activities with governance requirements and brand standards.

Skills

Sponsorships

Partnership development

Negotiation

Strategic thinking

Relationship management

Cross-functional collaboration

Travel readiness

Education

Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, or related field

Job description

Shape the future of philanthropy, sponsorships, and experiential marketing at Desjardins. As a Senior Advisor, you will lead the development and execution of strategic partnership opportunities across Ontario, Atlantic, and Western (OAW) Canada, helping advance Desjardins' business objectives, brand visibility, community engagement, and member/client experience. Working closely with your Quebec counterpart, you will help drive a cohesive national approach, align strategic priorities, and maximize the impact of partnership investments across regions. Leveraging your strong market insight, relationship-building expertise, and strategic thinking, you will identify and secure high-value partnership opportunities, lead complex negotiations, and provide recommendations that deliver measurable business and community impact. In collaboration with internal stakeholders, Team Leads, and the Practice Leader, you will play a key role in shaping portfolio strategy, optimizing performance, and ensuring initiatives align with organizational priorities, governance requirements, and industry best practices. More specifically, you will be required to:

• Identify and cultivate strategic philanthropy, sponsorship, and experiential marketing opportunities that advance business objectives, strengthen brand presence, and deliver meaningful community impact
• Develop and maintain strong relationships with key partners, agencies, community organizations, suppliers, and industry stakeholders to support portfolio growth and long-term success
• Monitor market trends, emerging opportunities, and industry developments to provide insights and recommendations that drive innovation and competitive advantage
• Prepare compelling business cases and strategic recommendations to support investment decisions, partnership selection, and portfolio optimization
• Complex lead partnership and sponsorship negotiations, from opportunity assessment through contract execution, ensuring maximum value, audience engagement, and business outcomes
• Act as a trusted advisor to internal stakeholders by providing expert guidance on partnership strategy, activation planning, risk management, and investment prioritization
• Measure and evaluate partnership performance, analyze results, and deliver actionable insights and reporting to optimize portfolio effectiveness and return on investment
• Collaborate with cross-functional teams to ensure partnership activities align with governance requirements, organizational values, brand standards, and strategic priorities while fostering a culture of continuous improvement and knowledge sharing.

What we offer*

• Competitive salary and annual bonus
• Salary range : $101 460 to $148 809 per year (Downtown Toronto)
• Salary range : $96 848 to $142 044 per year (Toronto suburbs)
• 4 weeks of flexible vacation starting in the first year
• Defined benefit pension plan that provides predictable, stable income throughout retirement
• Group insurance, including telemedicine
• Reimbursement of health and wellness expenses and telework equipment

* Benefits apply based on eligibility criteria.

#LI-Hybrid, #ON11-, #ON11*

What you bring to the table

• Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, or in a related field
• A minimum of nine years of relevant experience in sponsorships, partnerships, experiential marketing, philanthropy, business development, or related fields
• Please note that other combinations of qualifications and relevant experience may be considered
• Experience sourcing and securing strategic partnerships and sponsorship opportunities
• Experience negotiating and managing complex contracts and partnership agreements
• Experience developing business cases, strategic recommendations, and executive presentations
• Experience in stakeholder relationship management
• Experience influencing and collaborating effectively across multiple teams and levels of the organization
• Experience working in a complex, matrixed environment
• Expert knowledge of sponsorship valuation, partnership activation, experiential marketing, and portfolio management
• Available for travel in the Ontario region or between offices for meetings

Action oriented, Business insight, Complexity, Customer Focus, Differences, Nimble learning, Strategic mindset

Equity, Diversity, Inclusion and Accessibility

At Desjardins, we believe in equity, diversity and inclusion. We're committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.

If there's something we can do to help make the recruitment process or the job you're applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!

Trade Union (If applicable)

Job Family

Marketing (FG)

Unposting Date

2026-11-11

This position is actually vacant.

Desjardins uses tools that incorporate artificial intelligence functionalities to screen or assess applicants as part of the recruitment process for this position.