Senior Account Executive Premium Sales

True North Sports + Entertainment; Winnipeg; On-site; CAD 60,000 - 90,000; Full time

Job summary

True North Sports + Entertainment is seeking a motivated Senior Account Executive for Premium Sales in Winnipeg. The role focuses on enhancing ticket revenue through B2B sales strategies, managing key accounts, and fostering community relationships. With a strong culture of engagement and excellence, you'll be part of a dynamic environment dedicated to personal and professional growth.

Benefits

Dynamic work environment

Opportunities for professional development

Qualifications

• 3-5 years of B2B sales experience.
• Strong local business network.
• Ability to generate incremental revenue.

Responsibilities

• Implement tactics to secure ticket revenue growth.
• Manage a targeted list of sales leads and maintain CRM.
• Build relationships to drive ticket revenue growth.

Skills

Interpersonal skills

Customer service

Organizational skills

Sales tactics

Communication skills

Education

Post Secondary education (Business Admin, B. Comm)

Tools

Microsoft Office

Job description

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Director People and Culture True North Sports + Entertainment

True North Sports + Entertainment is looking for an energetic and motivated sales professional to join our team.

The Senior Account Executive, Premium Sales is responsible for implementing tactics to secure ticket revenue growth for True North, including the Winnipeg Jets and Manitoba Moose. The role focuses on the full spectrum of sales products, with particular emphasis on expanding ticket memberships within the business community.

What to be excited for in this role :

• Focus execution of B2B assigned campaigns throughout the year to deliver new business revenue results by proactively selling Winnipeg Jets and Manitoba Moose ticket offerings, including premium seating as well as full, half season and quarter season ticket packages and game packages.
• Contribute proactively to the development and mentorship of other members of the sales team.
• Support the Manager in the development of key sales initiatives and strategies, as well as in leading cross-functional projects that align with broader organizational goals.
• Serve as the key account lead on high-impact sales opportunities.
• Actively generate new business through innovative programming, consistent outreach and exceeding sales touchpoints, including outbound phone calls, emails, social selling, in-person appointments, and in-game meet and greets.
• Manage a targeted list of sales leads and maintain accurate customer and prospect information in the CRM system.
• Provide technical support and customer service for Winnipeg Jets and Manitoba Moose ticket holders.
• Contribute to a positive and competitive sales culture by sharing ideas, collaborating with teammates, and participating in weekly meetings and training sessions.
• Build meaningful and collaborative relationships with stakeholders to drive ticket revenue growth and meet sales targets.
• Promote ticket offerings at home games, team events, and community initiatives to maximize visibility and reach.
• Perform other duties as required that align with the responsibilities of the role and the needs of the organization.

What we need from you :

• 3-5 years of successful experience in a B2B sales role.
• Current network of local business contacts considered a strong asset.
• Post Secondary education (Business Admin, B. Comm), or related field.
• Excellent interpersonal skills with a strong understanding of customer service.
• Delivers results and exceed expectations while working collaboratively with others.
• Self-starter that is results driven with the ability to set goals and deliver on priorities.
• Superior attention to detail and excellent personal organization.
• Strong computer skills with working knowledge of Microsoft Office.
• A fundamental understanding of database processes.
• Highest level of personal and professional integrity and ethics.
• Proactive in anticipating problems and / or issues and providing superior fan experience service solutions.
• Strong written and verbal communication skills to successfully communicate with Winnipeg Jets stakeholders.
• Ability to generate incremental revenue through call campaigns with defined call volume targets.
• Sound interpersonal skills and judgment to aid in management of relationships with various clients, supplier, peers, and supervisors as required in this role.
• Very strong organizational skills to stay on task and effectively manage competing demands towards successful and timely completion of projects.
• Must be flexible with working evenings, weekends, and holidays on an as needed basis.

Why you should join us :

We are True North! At True North Sports + Entertainment, we have developed a culture where our employees are engaged, challenged, and motivated. We are intentional in ensuring our employees personal values, match our organizational values of Team, Trust & Respect, Integrity, Excellence and Community.

Included as one of Manitoba’s Top Employers since 2008, our work environment is dynamic and fast-paced, offering diverse opportunities that allow you to encounter a variety of situations and develop new skills.

We encourage you to apply even if your previous experience does not align perfectly with every qualification in the job description. You may be just the right person for this role, or other roles!

We are Venues | We are People | We are Community

WE ARE TRUE NORTH

Closing date : Friday, July 11, 2025

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Sales and Business Development

Spectator Sports, Performing Arts and Spectator Sports, and Sports Teams and Clubs

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