Salesforce Email Marketing developer

Tamanna Technology; Toronto; On-site; CAD 50,000 - 60,000; Full time

Job summary

Tamanna Technology seeks a skilled Salesforce Email Marketing Developer in Toronto to create effective email campaigns using Salesforce Marketing Cloud. The ideal candidate will have expertise in email development and a strong grasp of audience segmentation strategies, ensuring high engagement. This contract role involves collaboration across marketing and technical teams to deliver optimal solutions.

Qualifications

• 5+ years of experience in Salesforce Marketing Cloud.
• Experience in developing complex email campaigns.
• Strong understanding of relational data modeling.

Responsibilities

• Design, code, and test responsive HTML emails.
• Build and maintain marketing automations.
• Collaborate closely with cross-functional teams.

Skills

Email Development

HTML/CSS

AMPscript

SSJS

Data-driven Workflows

Audience Segmentation

Problem-Solving

Collaboration

Education

Salesforce Marketing Cloud Certification

Job description

Direct message the job poster from Tamanna Technology

We are seeking a skilled Salesforce Email Marketing Developer to join a marketing technology team. This role will focus on designing, developing, and executing personalized email marketing campaigns using Salesforce Marketing Cloud (SFMC) . The ideal candidate will bring both technical expertise and strategic insight to optimize customer engagement, drive business outcomes, and ensure seamless integration within the Salesforce ecosystem.

Key Responsibilities :

• Email Development & Execution :
• Design, code, and test responsive HTML emails and templates using AMPscript, SSJS, and dynamic content within Salesforce Marketing Cloud.
• Build and maintain marketing automations, customer journeys, and triggered email programs based on campaign needs.
• Platform Optimization :
• Configure and implement innovative solutions to enhance email marketing performance and solve business / marketing challenges.
• Ensure adherence to email marketing best practices related to deliverability, accessibility, and compliance (CAN-SPAM, GDPR, etc.).
• Collaborate on integrations between Marketing Cloud, Sales Cloud, and third-party systems such as Datorama.
• Use APIs and automation tools to build real-time triggered emails and data-driven workflows.
• Cross-Functional Collaboration :
• Work closely with marketing teams, product owners, analysts, and developers to translate campaign requirements into scalable technical solutions.
• Communicate effectively with both technical and non-technical stakeholders to support project execution.
• Quality Assurance & Documentation :
• Provide technical expertise for QA testing, UAT, and post-implementation verification.
• Create and maintain detailed project documentation, technical specs, and process flows.

Qualifications : Required :

• 5+ years of experience in Salesforce Marketing Cloud (Email Studio, Automation Studio, Journey Builder).
• Experience in developing and deploying complex email campaigns and automations.
• Strong understanding of relational data modeling and audience segmentation.
• Familiarity with Salesforce Sales Cloud and API integrations.

Preferred :

• Experience with Datorama or other analytics platforms.
• Salesforce Marketing Cloud certifications (Email Specialist, Developer, Consultant).
• Knowledge of marketing KPIs and experience interpreting campaign performance metrics.

Soft Skills :

• Strong analytical and problem-solving skills.
• Excellent communication and collaboration abilities.
• Detail-oriented with a commitment to quality and timelines.
• Ability to manage multiple projects and priorities in a fast-paced environment.

Seniority level

Seniority level

Not Applicable

Employment type

Employment type

Contract

Job function

Job function

Information Technology, Finance, and Consulting

IT Services and IT Consulting

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